MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

FIRST SEMESTER

 

MANAGEMENT PROCESS AND PERSPECTIVES

 

Course Code:  mba 101/mba pt 101              L-3     T-0     Credits-3

 

Objective – The objective of this course is to develop an understanding of the processes of management related with the basic functions, and management challenges                      in the emerging perspective.

 

Course Content

 

-       Nature and scope of management. The process of management.

-       Levels of management; Managerial skills; Role of managers.

-       Approaches to management (an overview): Classical theory; Behavioural school; Quantitative approach; systems approach; Contingency approach.

-       Relevance of Principles of Management; critical assessment.

-       Planning Process. Strategic planning, Managerial planning and Operational planning.

-       Problem-solving and Rational Decision-Making.

-       Processes of Organising and Staffing. Organisational structure. Power and authority. Delegation and Decentralisation.

-       Coordination and organisational design.

-       Motivation. Approaches to motivation related with job performance and satisfaction and satisfaction

-       Leadership-nature and dimension. Factors governing leadership effectiveness.

-       Control process and reporting system. Designing an effective control system.

-       Management in a competitive environment.

-       Challenge of corporate governance and accountability of managers. Corporate ethics.

-       Management in a cross-cultural/international context.

 

 

 

 

 

 

 

 

 

 

 

Suggested Readings:

 

1.  Stoner, James A.F. and Freem an, R. Edward, Management (latest edition), Prentice Hall of India.

2.  Koontz, Harold and Weihrich, Heinz, Management, McGraw-Hill, N.Y.

3.  Newman, William H. and Warren, E. Kirby, The Process of Management, Prentice Hall of India.

4.  Mintzberg, H., The Structuring of Organisations, Prentice Hall, 1979.

5.  Bartlett, C.A. and Ghoshal, S., Managing Across Borders: The Transnational Corporation, Hutchinson Business Books, 1990.

6.  Peters, Tom, and Waterman, R., In Search of Excellence, Harper & Raw, 1982.

7.  Singh, B.P. and Singh, A.K., Modern Management: Text and Cases, Excel Books, 1999.

8.  Singh, B.P. and Chhabra, T.N., Management: Concept & Practice, Dhanpat Rai & Sons, Delhi, 1999 edn.


 

MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

FIRST SEMESTER

 

MANAGERIAL ECONOMICS

 

Course Code: mba 103/mba pt 103              L-3     T-0     Credits-3

 

Objective – The objective of this course is to develop the ability of students to apply micro-economic concepts, tools and techniques in business decision-making by a firm.

 

Course Content

 

-       Nature, scope and application of Managerial Economics.

-       Theory of the firm and business objectives. Economic, Behavioural and Managerial theories.

-       Demand Analysis. Law of Demand, Determinants of Demand. Elasticity of Demand. Demand forecasting.

-       Consumer Behaviour, Cardinal and ordinal approaches; Consumer’s equilibrium; the revealed preference.

-       Input-Output decisions. Law of supply; Elasticity of supply. Production function; short-run analysis; Long-run function. Short-run and long-run cost functions. Empirical estimation of production and costs.

-       Price-Output Decisions. Market structures. Price determination under perfect, imperfect, monopoly and duopoly. Pricing practices and strategies.

-       Measurement of profit and profit policy.

-       Investment decision under risk and uncertainty.

-       Macro-economic concepts: National Income; Marginal propensity of consume; Multiplier effect; Effective demand.

 

Suggested Reading:

 

1.  Hailstones, Thomas J. and Rathwell, John C., Managerial Economics, Prentice Hall International, New Delhi.

2.  Kreps, D., A Course in Microeconomic Theory, Princeton Univ. Press, N.J.

3.  Chopra, O.P., Managerial Economics, Tata-McGraw Hill, New Delhi.

4.  Baumol, W.J., Economic Theory and Operations Analysis, Prentice Hall International, New Delhi.

5.  Agarwal, Manju, Economics for decision Making, Indian Institute of Finance, 1997, Delhi.

6.  Davis, J.R. and Chang, Simon, Principles of Managerial Economics, Prentice Hall International, New Delhi.

7.  Mehta, P.L., Managerial Economics, Sultan Chand, New Delhi.

8.  Gough, J. and Hills, S., Fundamentals of Managerial Economics, 1981.

9.  Petterson: Managerial Economics, 3rd Ed., Prentice Hall of India, Delhi.


 

MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

FIRST SEMESTER

 

FINANCIAL & COST ACCOUNTING

 

Course code: mba 105/mba pt 105              L-4     T-0     Credits-4

 

Objectives – (a) to develop an understanding of Financial accounting concepts and principles, ability to read and understand Financial Statements, and                          familiarity with the techniques of Financial Statement analysis.

(b) to develop an understanding of cost accounting concepts, elements of cost  and cost accumulation systems.

 

Course Content

 

Part A   Nature of Accounting Information.

       Financial Accounting: Objectives.

       Accounting Concepts, Principles and Standards.

       Basic Accounting Records and Books of Accounts.

       Understanding Financial Statements:

-       Balance Sheet

-       Profit & Loss Account

-       Reports to be Annexed to the Balance Sheet.

Inventory Valuation.

Fixed Assets and Depreciation Accounting.

Financial Statement Analysis : Ratio Analysis, Funds Flow and Cash Flow Analysis

 

Part B   Cost Accounting: Objectives, concepts and terminology.

       Cost elements:

-       Materials cost accounting and control

-       Labour cost accounting and control

-       Overhead costs-allocation and absorption.

      Cost accumulation systems:

- Job  and contract costing, Output costing, Service costing, Process costing (Excluding inter-process  profits).

 

 

 

 

 

 

 

 

Suggested Readings:

 

1.  Myer, John N., Financial Statement Analysis.

2.  Hermanson, Roger H., Financial Accounting, Business Publishers.

3.  Jaedicke, R.C., and Sprouse, R.T., Accounting Flows: Income, Funds and Cash, Richard D. Irwin Inc.

4.  Foster, George, Financial Statement Analysis, Prentice Hall.

5.  Agarwal, J.D. Accounting for Financial Analysis, IIF Publication, Delhi.

6.  Horngren, Charles T., Cost Accounting: A Managerial Emphasis, Prentice Hall of India, New Delhi.

7.  Bhattacharya, Ashish K., Principles and Practice of Cost Accounting, (Wheeler)

8.  Dhameja N., and Sastry, K.S., Finance and Accounting (Wheeler)

9.  Bhattacharya, S.K., and Dearden, John, Accounting for Management: Text and Cases, Vikas Pub. House, New Delhi.

10.         Horngren, Cost Accounting : A Managerial Emphasis, 9th Ed., Prentice Hall of India Delhi.

11.         Williamson: Cost & Management Accounting, Prentice Hall of India, Delhi

 


MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

FIRST SEMESTER

 

 

MATHEMATICS AND OPERATIONS RESEARCH FOR MANAGEMENT

 

Course Code: mba 109/mba pt 107              L-4     T-0     Credits-4

 

PART-I: MATHEMATICS FOR MANAGEMENT

 

Course Contents:

 

-       Sets and Relations, Set Operations, Venn Diagrams.

-       Functions and their Applications, Linear and Quadratic Functions, Zeros of a Function.

-       Derivatives of  a Function, Basic Laws of Derivative, Higher Order Derivatives, Applications.

-       Maxima and Minima of Functions, Criteria for Maximum and Minimum Value, Applications.

-       Linear Equations and Matrices, Matrix Operations, Matrix Inversion, System of Linear Equations and their Solution.

-       Linear Programming, Formulation of Linear Programming Problems, Geometric Solution, Simplex Method Duality in Linear Programming

 

 

Recommended Books

 

1.  Mathematics for Management: An Introduction by M. Raghavachari. Tata McGraw Hill Publishing Company Limited.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

FIRST SEMESTER

 

 

PART-II: OPERATIONS RESEARCH FOR MANAGEMENT

 

Objectives:  The course is aimed at introducing the students to the principles of

Operations Research Techniques and their application in decision making.

 

 

Course Contents:

 

Introducing to Simulation; Design and evaluation of Simulation experiments; Parametric Programming; Applied Queering Models; Inventory Control Models under uncertainty; Network Analysis – Scheduling with limited resources; Dynamic Programming; Quadratic Programming, Models and Policies; Goal Programming; Replacement Models and Policies.

 

Suggested Reading:

 

1.  Denardo, B.V., Dynamic Programming Models and Applications,  Prentice Hall, N.J.

2.  Gordon, G., System Simulation, Prentice Hall, N.J.

3.  Sharma, J.K. Mathematical Models in: Operations Research, Tata – McGraw Hill, New Delhi

4.  Gupta, M.P. & Sharma, J.K., Operation Research in Management, National Pub., Delhi.

5.  Weist, J.D., and Levy, F.K. A Management Guide to PERT/CPM, Prentice Hall of India, New Delhi.

6.  Taha: Operations Research, Prentice Hall of India, Delhi.

 

 

 

 

 

 

 

 

 

 

 

 

MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

SECOND SEMESTER

 

ORGANISATIONAL ANALYSIS AND BEHAVIOUR

 

Course Code:  mba 102/mba pt 109              L-3     T-0     Credits-3

 

 

Objective: To develop the students’ ability to analyse, interpret and predict individual and group behaviour in an organisational setting, and to provide an understanding of the managerial approaches to organisational conflict, motivation and leadership,and organisational control.

 

Course Content

 

Nature of individual and group behaviour in organisations.

Significance of perception, attitudes and values.

Theories of organisation. Classical, Neo-classical and systems theories. Bureaucratic organisation. Contingency approach.

Organisational goals and objectives. Multiplicity of goals. Goal conflict.

Group Dynamics. Group Decision-making.

Motivation. Theories of motivation and role of incentives.

Transactional analysis.

Leadership Theories. Continuum and effectiveness of leadership. Styles of leadership Managerial Grid. Force-field analysis.

Organisational conflict. Nature and causes. Approaches to management of conflict.

Organisational Control. The process of control Performance appraisal. MIS.

 

Suggested Readings:

 

1.  Devis, K., Human Behaviour at Work.  Organisational Behaviour, McGraw-Hill.

2.  Robbins, Stephen P., Organizational Behaviour, Tata McGraw Hill, New Delhi.

3.  Sharma, R.A., Organizational Theory and Behaviour, Tata McGraw Hill, New Delhi.

4.  Hersey, Paul and Blanchard, Kenneth H., Management of Organizational Behaviour, Prentice Hall of India.

5.  Etzioni, Amitai, Modern Organizations, Prentice Hall of India.

6.  Singh, B.P. and Chhabra, T.N., Organisation Theory & Behaviour, Dhanpat Rai & Sons, Delhi.

 

MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

SECOND SEMESTER

 

BUSINESS ENVIRONMENT

 

Course Code:  mba 113/mba pt 102              L-3     T-0     Credits-3

 

 

OBJECTIVES: The course is aimed at acquainting the students with the nature and  dimensions of the evolving business environment in India which  influence managerial decisions.

 

Course Content

-       Nature and significance of environmental analysis for business decisions.

-       Dimensions of Business Environment: Economics, Technological, Socio-cultural, Political, Legal-Regulatory and Market Conditions. General and specific relevance of environmental conditions.

-       Economic environment: Economic Policy – An overview Changes in Government policies since 1991. Impact of liberalisation, globalisation, and structural reforms. Import-expert policy and its domestic and international implications. Financial sector reforms.

-       Technological environment: Dynamics of technological environment. Challenge of technology upgradation, Impact of foreign investment and foreign collaboration.

-       Socio-cultural environment: Demographic profile. Class structure and mobility. Rural-urban convergence. Changes in consumption habits and life styles. Social responsibilities of business.

-       Political environment: Impact of competing political ideologies, political stability and instability on business activities. Business and Politics.

-       Market environment: Competitive conditions. Impact of entry of MNCs. Future of small-scale enterprises. Problem of sick industries: Remedies.

 

 

 

 

 

 

 

Suggested Readings:

 

1.  Cherunilam, Francis, Business Environment, Himalaya Pub. House, 1996.

2.  Ghosh, P.K., Business and Government, 1998, Sultan Chand, Delhi.

3.  Devis, Keith, and Blomstrom, Robert L., Business and Society: Environment and Responsibility, 1975.

4.  Ghosh, P.K. and Kapoor, G.K., Business Policy and Environment, 1998, Sultan Chand, Delhi.

5.  Adhikary, M., Economic Environment of Business (latest ed.), Sultan Chand, Delhi

6.  Jalan, B., India’s Economic Crises, 1991, Oxford Univ. Press, New Delhi.

7.  Dhingra, I.C., The Indian Economy: Environment and Policy, 1998, Sultan Chand, Delhi.

 

 


 

MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

SECOND SEMESTER

 

MANAGERIAL STATISTICS OF RESEARCH METHODOLOGY

 

Course Code: mba 107/mba pt 104              L-4     T-0     Credits-4

 

PART-I STATISTICS

 

Objective:   The objective of this course is to familiarise  the students with the basic statistical tools and their application in business decision-making.

 

Course Contents

-       Collection and Analysis of Statistical Data: Table and Graphs, Frequency Distribution, Histogram, Cumulative Frequency Curves.

-       Probability and Probability Distribution: Rules of Probability, Random Variable,

Probability Distributions, Means, Variance and Standard Deviation, Binomial Distribution, Poisson Distribution, Normal Distribution, Exponential Distribution, Uniform Distribution.

-       Sampling and Testing of Hypothesis  :  Sampling methods, Basic concepts of Hypothesis Testing. Confidence Internal, Chi-square Test, Analysis of Variance, Non-parametric Tests.

-       Correlation, Regression and Multivariate Analysis   :    Correlation Analysis, Linear, Non-linear and Multiple Regression Analysis, Autocorrelation, Multicollinearity.

-       Time Series Analysis and Index Numbers: Trends Analysis, Cyclical, Seasonal and Irregular Variation. Relative and Aggregate Index Numbers. General Index Numbers, Uses of Index Numbers.

-       Decision Theory, Objectives and Constraints, Pay off Optimization. Decision Under Certainty, Risk and Uncertainty, Criteria for Decision under Risk and Uncertainty, Decision Trees, Decision Matrices.

 

Suggested Reading:

1.  Statistics for Management by Richard I., Levin & David S. Rubin, Prentice Hall of India.

2.  Business, Statistics by S.P. Gupta & M.P. Gupta, Sultan Chand & Sons.

3.  Quantitative Techniques for Managerial Decisions by U.K. Srivastava et al., New Age International.


MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

FIRST SEMESTER

 

PART-II: RESEARCH METHODOLOGY

 

OBJECTIVES:  The course will expose the students to the nature and extent of research            orientation which they are expected to possess when they enter the                              industry as practitioners.

 

COURSE CONTENTS:

 

The nature and Types of Research-Specifying a Problem for Research in Business Administration-Planning and Organising Research – Measurement-Data. Collection-Observation Techniques, Interviewing, Questionnaire and Correspondence, Library and Documentary Sources and Case Studies-Designing of Research Projects-Organization and Presentation of Data-Use of Computing and Data Processing Machines in Analysing Data. Writing Research Report.

 

Review of Basic Concepts of Multi-Variate Analysis and the interpretation of data-Use of Non-Parametric Statistics in Testing of Hypotheses.

 

Suggested Readings:

 

1.  Emory, W.G.: Business Research Methods, Richard D. Irwin.

2.  Kerlinger F.N.: Foundation of Behavioural Research, Holt Rinchert Winston.

3.  Kinnear, T.C., and Taylore J.R.: Marketing Research Applied Approach, Megraw Hill.

4.  Wilkinson T.S., and Bhandarkar, P.L. Methodology and Techniques of Social Research, Himalaya Publishing House, Bombay.

5.  Siegal Sidney: Non Parametric statistics for the Behavioural Scinces, McGraw Hill, Tokyo.

6.  Kothari, CR, Research Methodology.

 


MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

SECOND SEMESTER

 

STRATEGIC MARKETING MANAGEMENT

 

Course Code:  mba 106/mba pt 106              L-3     T-0     Credits-3

 

 

Objective: The purpose of this course is to develop an understanding of the basic concepts of Marketing and acquire skills to develop necessary product, pricing, distribution and promotion strategies for marketing of product and services.

 

Contents:

 

INTRODUCTION: Nature and Role of Marketing, The Marketing Concept, Marketing Environment, Market Mix, Marketing Planning.

 

MARKET SEGMENTATION, TARGETING AND MEASUREMENT: Market Segmentation, Market Targeting, Market Measurement and Forecasting, Marketing Research and Information System.

 

BUYER BEHAVIOUR: Meaning and Importance, Determinants and Consumer Behaviour, Buying Decision Process, Industrial Buyer Behaviour.

 

PRODUCT DECISIONS: Product Life Cycle, Product Mix Strategies, Branding and Packaging Decisions, New product Development, Consumer Adoption Process.

 

PRICING DECISIONS: Pricing Objectives, Price Determinants, Pricing Methods, Pricing Policies and Strategies.

 

MANAGING DISTRIBUTION FUNCTION: Nature and importance of Distribution Channels, Patterns of Distribution Channels, Determinants of Channel Design, Determining Intensity of Distribution, Selecting Motivating and Evaluating Channel Members, Physical Distribution Task and Approaches.

 

PROMOTION DECISIONS: Marketing Communication Process, Promotion Mix and its Determinants Role of Advertising, Sales Promotion and Personal Selling; Promotion Budget.

 

 

 

GLOBAL MARKETING: Reasons underlying International Business, Distinction between Global and Domestic Marketing, Institutional and Policy Framework, Procedural Aspects, Regional Economic Groupings.

 

CONTEMPORARY ISSUES: Direct Marketing, Customer Service, Rural Marketing, Marketing of Services, Consumer Protection.

 

 

 

Suggested Readings

 

Kotler Philip : Marketing Management: Analysis, Planning and Control (Prentice Hall, New Delhi)

Ramaswamy V.S. and S. Namakumari:  Marketing Management – Planning, Implementation and Control (MacMillan India, New Delhi).

Rajan Saxena: Marketing Management (Tata McGraw Hill, New Delhi).

Stanton William J. and Charles Futnell : Fundamentals of Marketing (McGraw Hill International).

Neelamegham S.: Marketing in India – Cases and Readings (Vikas Publishing House, New Delhi).

 


MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

SECOND SEMESTER

 

ACCOUNTING FOR MANAGEMENT

 

Course Code:  mba 110/mba pt 108              L-3     T-0     Credits-3

              

 

Objective: To develop an understanding of the techniques of standard costing, budgetary control and variance analysis as well as ability to use cost accounting information for decision-making and control and achieving operational efficiency.

 

Course Content:

 

-       Nature of management Accounting. Scope and objectives.

-       Standard Costing and Variance Analysis. Managerial Reports on variance.

-       Budgeting and Budgetary Control. Financial Budgeting; Programme and Performance Budgeting; Zero Base Budgeting. Behavioural Aspects of Budgetary Control.

-       Marginal Costing: Usefulness and limitations. Application of marginal costing for decision making.

-       Cost-Volume-profit Analysis. Application of Break-even analysis.

-       Management control: Divisional performance and Transfer Pricing.

-       Management control : Responsibility accounting.

 

Suggested Readings:

 

1.  Anthony, Robert N and Reece, James S., Management Accounting;  Text and Cases, Richard D. Trwin, Homewood, Illinois.

2.  Horngren, Charles T., Cost of Accounting : A Managerial Emphasis, Prentice Hall of India, New Delhi.

3.  Sastry, K.S. and Dhameja, N., The Prentice of Management Accounting, Wheeler Publications.

4.  Pandey, I.M., Management Accounting, Vikas Pub., New Delhi.

5.  Khan, M.Y. and Jain, P.K., Management Accounting, Tata McGraw Hill, New Delhi.

6.  Maheshwari, S.N., Principles of Management Accounting, Sultan Chand, New Delhi.

7.  Horngren: Introduction to Management Accounting, Prentice Hall of India, Delhi.

 

 

MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

SECOND SEMESTER

 

INFORMATION TECHNOLOGY MANAGEMENT

 

Course Code: mba 112/mba pt 110              L-3     T-0     Credits-3

 

 

PART I : I.T. FUNDAMENTALS

 

Objective: To develop understanding of students about the nature and uses of computers, and computer software, and familiarising them with the techniques of business data processing and data communication.

 

INTRODUCTION TO COMPUTER

-       Data Information and Data Processing.

-       Components of Computer System: Central Processing Unit, Input/Output Devices, Secondary Storage Devices, Computer system Configuration.

-       Classification and Generation of Computers.

-       Micro, mini, mainframe, and super computers, Earlier Computer systems, current developments.

-       Introduction to Computer Software, systems and application software; common operating systems, programming languages.

 

BUSINESS DATA PROCESSING

-       Nature of business data, entities and attributes, Data structures.

-       Data files and file structure, types of data files and their usage, methods of file organization.

-       File processing: sorting, updating, merging, query, report generation, processing logic, flowcharting.

-       Modes of data processing: Batch Processing, Time sharing, On-line and On-line Real-time systems, Distributed processing systems.

DATA COMMUNICATION

-       Analogue and digital communication, message and packet switching.

-       Computer Networks, LAN, WAN, Internet and Intranet

-       Network Applications: Electronic mail, file transfer, remote log-in, Electronic Commerce.

 

 

 

SUGGESTED READINGS:

 

-       William, Brain K. Sawyer, Stacey C. and Hutchinson, Sarah E. Using Information Technology. A practical Introduction to computers and communications, Irwin.

-       Larry Long and Nancy Long, Computers Prentice Hall.

-       Sunders, D. H. Computers Today, McGraw-Hill

-       Sachdeva, R.K., Management Hand-Book of Computer Usage, NCC Blackwell, U.K.


MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

SECOND SEMESTER

 

PART II : I.T. APPLICATIONS IN MANAGEMENT

 

Objectives: To develop understanding of the students about applications of I.T. in Management including use of micro-computer software, techniques of Word-processing and Desktop Publishing, and acquaintance with the use of Internet, Computer in business database management, Information Systems, Systems Development Life Cycle.

 

-       Using Micro-computer Software: The Operating System and the User Interface, Running Programmes, Managing Files, Managing Hardware, Utility Software.

-       Word Processing and Desktop Publishing: entering and Editing Text, Formating Text, Mail Merge, Adding HTML Codes, Adding Graphics and Sounds, Page Layout and Document Controls.

-       Spreadsheets: Creating a Worksheet, Adding Charts, Independent and Dependent Variables, What-if? Analysis

-       Database Management: Creating Tables, Viewing Records, Sorting Records, Querying Database, SQL, Generating Reports.

-       The Internet: How the Internet Works, E-mail, News, Telnet, FTP, Gopher, The World Wide Web.

-       Computers in Business: Types of Business Information, Types of Business Software, Vertical Applications, Personal Productivity Applications, Workgroup Applications.

-       Information Systems: Office Automation Systems, Transaction Processing Systems, Management Information Systems, Decision Support Systems, Expert Systems.

-       System Development Life Cycle: Needs Analysis, System Design, Development, Implementation, Maintenance.

 

SUGGESTED READINGS:

 

1.  Sanders, D. H., Computers in Business.

2.  Mastering Lotus 1-2-3, Jorgensen, BPB Publications, New Delhi.

3.  Mastering D’base IV, BPB Publications, New Delhi.

4.  Understanding D’base IV, BPB Publications, New Delhi.

5.  Gordon and Daves. Computer Data Processing.

 

 

 

 

 

MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

SECOND SEMESTER

 

 

MANAGERIAL COMMUNICATION

 

Course Code: mba 111/mba pt 112              L-3     T-0     Credits-3

 

 

OBJECTIVES: The course is aimed at equipping the students with the necessary  concepts & techniques and skills for communication to inform others,                             inspire them and enlist their activity and willing cooperation in the                             performance of their jobs.

 

COURSE CONTENTS

 

Importance and nature of business communication; Effective Communication skills; process of communication; Barriers and gateways in communication; Dos and Don’ts of Business writing; Commercial letters; Writing Business reports; Oral Communication – presentations of reports, public speaking, and negotiations; Legal aspects of Business communication

 

SUGGESTED READINGS

 

1.  Bowman, Joe P and Branchaw, Bernadine P. “Business Communications: From Process to Product”, Dryden Press, Chicago.

2.  Hatch, Richard. “Communicating in Business” Science Research Associations, Chicago.

3.  Murphy, Herta A and Peck, Charles E. “Effective Business Communications”. Tata McGraw Hill, New Delhi.

4.  Pearce, C Glenn etc. “Business Communications: Principles and Applications”. John Wiley, New York.

5.  Treece, Malra. “Successful Business Communications”. Allyn and Bacon,

 

 

 

 

 

 

 

 

 

MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

SECOND SEMESTER

 

INFORMATION TECHNOLOGY MANAGEMENT LAB.

 

Course Code: mba 120/ mba pt. 114             L-0     P-2     Credit-1

 

 

The Computer Lab. practice will be based on Course mba pt. 110, “Information Technology Management.”

 

 


 

MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

THIRD SEMESTER

 

MANAGING PEOPLE AT WORK

 

Course Code:  mba 104/mba pt 201              L-2     T-0     Credit-2

 

 

Objective: The basic objective of this course is to help the students to acquire and develop decision making skills in relation to managing people in organisations.

 

Course Contents

The concept and perspectives of Human Resource Management. Scope and functions of Human Resource Management. Human Resource planning. Job Analysis and Job Description. Recruitment and Selection Processes. Socializing the New Employee. Employee Training and Development. Performance Evaluation and Potential Appraisal. Job Evaluation, Compensation and Reward Systems. Industrial Disputes Management. Trade Unions and Participative Management. Human Resource Information Systems.

 

Suggested Readings

1.  Armstrong, M. A Handbook of personnel Management, Kogan and Page, London.

2.  Cascio, W.F. Managing Human Resources. McGraw Hill, New York.

3.  DeCenzo, D.A. and Robbins, S. Personnel/Human Resources Management Prentice Hall of India, New Delhi.

4.  DeVries, D.L. et al., Performance Appraisal on the Line, John Wiley, New York.

5.  Edwards, J. et al., Manpower Planning  John Wiley, New York.

6.  Kavanagh, M. J. et al., Human Resource Information systems: Development and Application, PWS-Kent, Boston.

7.  Lupton, T. and Angela Bowey. Wages and Salaries, Gower, London.

8.  Pace, R. W., Philip C. Smith and Mills, G.E. Human Resource Development, Prentice Hall, Englewood Cliffs, N.J.

9.  Rao, T V and Pereira, D.F. Recent Experiences in Human Resource Development, Oxford and IBH, New Delhi.

10.         Saiyadain, M. Human Resource Management, Tata MacGraw Hill, New Delhi.

11.         Singh, B.P. and Chhabra, T.N., Personnel Management & Industrial Relations, Dhanpat Rai & Co., Delhi.

 


 

MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

THIRD SEMESTER

 

CORPORATE FINANCIAL MANAGEMENT

 

Course Code: mba 108/mba pt 203         L-3     T-0     Credit-3

      

Objective: The course aims at acquainting the students with the theory and techniques of financial management, and developing their abilities in respect of investment and capital budgeting, financial planning, capital structure decisions, dividend policy and working capital management.

 

Course Content:

-       Nature and scope of financial management. Objectives. Finance functions.

-       Capital Budgeting techniques. Decisions involving capital rationing, and under risk and uncertainty.

-       Concept and measurement of cost of capital.

-       Financial Planning. Objective and significance. Theories of capital structure. Determinants of capital structure. Financial and Operating leverage.

-       Dividend policy. Factors influencing dividend decision. Legal aspects. Dividend decision and valuation of shares. Stock Dividends and Stock splits. Issue of Bonus shares.

-       Working capital management. Management of cash, receivables, Inventory. Financing of working capital.

-       Sources of long-term finance: Equity and preference shares, Debentures and Bonds. Retained profits. Institutional finance. Issue of GDR and ECB. Venture capital finance. Lease financing.

 

Suggested Readings:

1.    Van Horne, James C., Financial Management and Policy, Prentice Hall of India, New Delhi.

2.    Haley, Schal, Introduction to Financial Management, Tata McGaw Hill, New Delhi.

3.    Pandey, I. M., Financial Management, Vikas Pub., New Delhi.

4.    Khan, M.Y. and Jain, P.K., Financial management, Tata McGraw Hill.

5.    Mao, James C. T., Quantitative Analysis of Financial Decisions, Macmillan.

6.    Solomon, Ezra, The Theory of Financial Management, Columbia University Press, NY.

7.    Bierman, Harold and Smidt, Seymour, Capital Budgeting Decision, Collier.

8.    Hampton, John J., Financial Decision Making, Prentice Hall of India, New Delhi.

9.    Agarwal, J. D., Readings in Financial Management, IIF Publication.

 

 

MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

THIRD SEMESTER

 

PRODUCTION AND MATERIALS MANAGEMENT

 

Course Code:  mba 114/mba pt 205              L-3     T-0     Credit-3

 

Objectives: The course is designed to acquaint the student with the basic management decisions with respect to production function and the effective utilization of materials in manufacturing and service organization.

 

Course Contents:

Nature and Scope of Production/Operations Management Environmental and Social Concerns. Relationship with other Functional Areas. Standardization and Simplification. Reliability and Redundancy. Value Engineering. Ergonomics Considerations. Types of Production System and Layouts. Capacity Requirements Planning. Facilities location, Factors. Evaluation of alternatives. Productivity and Work Study. Method Study. Basic Procedure. Charts, Diagrams. Work measurement. Time Study. Work Sampling Learning Curve, Production Standards. Aggregate Production Planning. Heuristic Methods. Inventory Management basic concepts. Selective Inventory Control Models. Ordering Systems.

Material Requirements Planning, Operations Scheduling. Static and Dynamic Scheduling. Design Rules. Quality Control. Variables and attributes, process control and Acceptance Sampling. Facilities Maintenance. Preventive maintenance. Materials Management. Purchasing Process, Classification and Codification, Make-or-Buy decisions.

 

Suggested Readings:

1.  Dervitsiotis, K. N.: Operations Management. McGraw-Hill International, New Delhi.

2.  Mayer, Raymond R.: Production and Operations Management. McGraw Hill, New Delhi.

3.  Moore, Franklin G. and Hendrick, Thomas E.: Production/Operations Management Richard D. Irwin, Homewood, Illompos.

4.  ILO: Introduction to Work Study, International Labour Office, Geneva.

5.  Leenders, Michael R. Fearon, Harold E. and England, Wilbur D. Purchasing and Materials Management, Richard D. Irwin, Homewood, Illinois.

6.  Gopalakrishnan P. and Sunderesan M.: Materials Management, Prentice Hall of India, New Delhi.

7.  Dobler, Donals W. and Lee, Lamar: Purchasing and Materials Management, McGraw Hill, New York.


MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

THIRD SEMESTER

 

CORPORATE LEGAL ENVIRONMENT

 

Course Code: mba 116/mba pt 207         L-2     T-0     Credit-2

 

Objective: To familiarise the students with the nature of legal regulatory environment of corporate enterprises in India.

 

Course Content:

Companies Act, 1956 – Formation of companies. Memorandum and Articles of Association. Prospectus. Management & Meetings. Accounts and Audit.

Factories Act, 1948 – Provisions governing working conditions, safety, health and welfare of employees.

M.R.T.P. Act, 1969 – Objectives. Monopolistic, Restrictive and Unfair trade practices. Powers of the MRTP Commission.

Securities Contracts (Regulation) Act, 1956 – Recognition of stock exchanges. Rules and Byelaws. Listing of Securities.

SEBI Act, 1992 – Functions of SEBI. Powers of SEBI in relation to securities markets. Guidelines for Security issues.

Consumer Protection Act, 1986 – Objectives. Rights of consumers. Grievance Redressal machinery.

Environment Protection Act, 1986 – Objectives. Powers of the Central Government.

Sick Industrial Companies (Special Provisions) Act, 1985 – Objectives. Role of the BIFR.

 

Suggested Readings:

1.  Ramaiya, A., Guide to Company Law, Wadhwa, Nagpur.

2.  Shah, S. M., Lectures on Company Law, N.M. Tripathi, Mumbai.

3.  Verma, D.P.S., MRTP Law, Manas Publications, Delhi

4.  Gulshan, S.S., Consumer Protection and Satisfaction, Wiley Eastern Ltd., New Delhi.

5.  Kapoor, G.K., Industrial and Other Laws, New Age International (P) Ltd., New Delhi

6.  Environment Protection Act, 1986 (with commentaries), Jain Book Agency, New Delhi.

7.  Sick Industrial Companies  (Special Provisions) Act, 1985.

 

 

 

 

MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

THIRD SEMESTER

 

MANAGEMENT INFORMATION AND CONTROL SYSTEM

 

Course Code: mba 205/mba pt. 209        L-3     T-0     Credit-3

 

 

Intent : To provide extensive knowledge of MIS as practised in the business management world.

 

Content:

 

Concept of MIS, Definition, Role & Impact of MIS. MIS and Computer, MIS and Academics, MIS and the user.

 

Process of management. MIS as a tool for the Management Process. Organisation as a system. Strategic management of business, Development of Business Strategies. Types of Strategies, Tools of planning – creativity, Systems approach, sensitivity analysis, modelling, MIS Business planning.

 

Basics of MIS – Decision making concepts, Information concepts – presentation, Bias, Information quality, classification of information, methods of data and information collection, Value of information. MIS and Information concepts. Human beings as information processors.

 

Systems concepts, system control, types of systems. MIS and system concepts. System Analysis and Design – The need for analysis, The waterfall model, System Analysis of an existing system, System analysis of a new requirement. Computer System Design. MIS and System Analysis.

 

Development of MIS – Long term and short term planning, Contents of the MIS plan. Methods for determining the information requirements – Interviewing, determining from the existing system, critical factor analysis, Experimentation and modelling. Implementing the MIS. Factors contributing to failure in implementation. Choice of technology.

 

Applications of MIS – Applications in Manufacturing sector-personnel Management, Financial Management, Production Management, Materials Management, Marketing Management, Service Sector – Hotels, Hospital, Banking, Insurance, Utilities. Decision Support Systems.

 

Overview of Enterprise Management Systems – ERP, CAD/CAM/CAE, AMS, CMS, SMS, EDI.

 

Technology in MIS – Data Processing, Transaction Processing, Application Processing, Information System Processing, Human Factor and user interface. DBMS – Database concepts, Data Models E-R diagrams, MIS and RDBMS.

Object Oriented Technology (concepts). Client Server Architecture, Networks, Business Process Reengineering (BPR).

 

 

References:

 

1.     MIS by WS Javadekar Tata McGraw Hill 1999.

2.     MIS by Gorden B. Davis, Margrethe Holson.

3.     Conceptual Foundation, Tata McGraw Hill.

4.     Information Systems for Managers by Ashok Arora/Akshaya Bhatia – Excel  Publishers 1999.

 


MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

THIRD SEMESTER

 

INTERNATIONAL MANAGEMENT

 

 

Course code: mba 206/mba pt. 211        L-3   T-0   Credits-3

 

Objectives: It is to acquaint the students with the global dimensions of management.

 

Content:

International Management: Concept, Challenges and opportunities; Managing Diversity within and Across cultures; Strategy Making and International Management; Achieving Competitive Advantage; Motivating Employees in global context; leadership; Global Human Resource Management – Selection, development, performance appraisal and compensation; Managing groups across cultures.

 

Suggested Readings:

1.  Hodgetts,  International Management, 3rd edition, Tata McGraw Hill, New Delhi.

2.  McFarlin, Dean B., International Management : Trends, Challenges and Opportunities, International Thomson Publishing, Cincinnati, Ohio, 1998.

3.  Thakur, Manab; Burton, Gene E. and Srivastava, B.N., International Management: Concepts and Cases, Tata McGraw Hill Publisher Co.Ltd., New Delhi, 1997.

4.  Taggart, James H. and McDermott, Michall L., The Essence of International Business, Prentice Hall of India Pvt. Ltd.

5.  Nagandhi, Anant R., International Management, Prentice Hall of India Ltd., New Delhi.

6.  Davidson, William H., Global Strategic Management, John Wiley & Sons.

7.  Drucker, Peter F., Global Shift, Paul Chopman Publishers Ltd., 1992.

8.  Brooke, Michael Z. and Remmers, M. Lee, International Management and Business Policy, Houghton Mifflin & Co., Boston.

9.  Vernon, Raymond and Wells Louis T., Manager in the International Economy,  Prentice Hall of International, Englewood, Cliffs, N.J.

10.         Porter, M. E (ed.) Competition in Global Industries, Harvard Business Press, 1996.

MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

FOURTH SEMESTER

 

BUSINESS POLICY AND STRATEGIC MANAGEMENT

 

Course Code: mba 203/mba pt. 202        L-3   T-0   Credits-3

 

Objective: To provide an insight and develop understanding of the process of strategic management in a dynamic global environment.

 

Content:

Concept of strategy, nature and scope of strategic management. Modes of strategy making. Strategic planning and management process. Concept of core competence. Defining organisational mission, setting objectives and goals. Environmental analysis and diagnosis. Internal resource and capability analysis. SAP and SWOT analysis. Formulation of strategy. Major strategy options. Choice of Strategy : BCG Matrix; GEC model; Concept of Value Chain; Competitive analysis. Review and evaluation of strategy. Implementation of strategy. Strategy and structural design.

Readings:

1.      John A. Pearce II & Richard B. Robinsom Jr., Strategic Management, 3rd ed., 1996.

2.      Gerry Johnson & Kevan Scholes, Exploring Corporate Strategy (PHI, New Delhi, 1996)

3.      Aswathappa, K., Business Environment for Strategic Management (Himalaya, New Delhi, 1996).

4.      Ghosh, P. K., Strategic Planning and Management. (Sultan Chand, New Delhi, 2000).

5.      Alex Miller, Strategic Management, McGraw-Hill, New York, 1996.

6.      V. S. Ramaswamy & S. Namakumari, Strategic Planning: Formulation of Corporate Strategy – The Indian Context, (Mcmillan India, 1999).

7.      Bani P. Banerjee, Corporate Strategies (Oxford University Press, New Delhi, 1998).

8.      A. C. Hax and N. S. Majluf, Readings in Strategic Management. (Ballinger, Cambridge, 1984).

9.      Katz, Robert L., Cases and Concepts in Strategic Management (Prentice Hall, 1970).

10. H. Igor Ansoff, Corporate Strategy (McGraw-Hill, New York, 1965).

 

MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

FOURTH SEMESTER

 

ORGANISATIONAL CHANGE AND DEVELOPMENT

 

Course code: mba 207/mba pt. 204     L-3   T-0   Credits-3

 

Objectives:

The objective of the course is to facilitate an understanding of the concepts and techniques of behavioural science used in organisational change efforts.

 

Organisational Change – Meaning, An overview of the concept, internal and external forces, approaches to problem diagnosis, major techniques of planned change and resistance to change.

 

Historical development of organisational development, steps in organisational development, general OD competencies, OD skills.

 

Designing OD Interventions – Team, intergroup, personal, comprehensive, and structural.

 

Evaluation of OD, values and ethics in OD, Future of OD, OD in India.

 

Suggested Readings:

1.                Ahmed, Abad. Management and Organisational Development, Rachna Prakashan, New Delhi.

2.                Argyris Chris. Management and Organisational Development, McGraw Hill, New York.

3.                Wendell French and Bell Cecil. Organisational Development, Prentice Hall, Englewood Cliffs, New Jersey, 1996.

4.                Beckard Richard, Organisation Development: Strategies and Models, Addison Wesley, 1996.

5.                Margulies and Raia, Conceptual Foundations of Organisational Development.  McGraw Hill, New York.

6.                Andlay Genus, Management of Change: Perspectives and Practices International Thomson Business Press, London, 1998.

7.                P. Mirvis and D. Berg (ed.), Failures in OD and Changes: Cases and Essays for Learning, Wiley, New York, 1977.

 

MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

FOURTH SEMESTER

 

COMPREHENSIVE VIVA VOCE

 

Course Code: mba pt. 206                  L-0     T-0     Credits-3

 

Comprehensive Viva Voce Examination will be conducted by a Board of Examiners as approved by the University. This Board will be comprised of the Head of the institution or his nominee and two external experts, of these one shall preferably be from the corporate world.


MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

FOURTH SEMESTER

 

 

TECHNOLOGY AND INNOVATION MANAGEMENT

 

Course code: mba 204/mba pt. 208        L-2   T-0   Credits-2

 

 

Aim: The purpose of this course is to facilitate student’s knowledge, understanding and application ability and originality in thinking and creativity.

 

Content

1.     Organisational Change – Changes in Product and Process.

Scientific Discovery – Invention – Innovation – Spread and Application – Innovision.

2.     Technology and Techniques – Choice of Techniques in a developing economy – Technological revolution – adoption and adaptation of technology; problems of technology transfer – Management of New Technology in relation to organisational productivity and quality of work life.

3.     Technological progress and Ecological impact – control of environment – trade off between technological progress and industrial pollution – environmental degradation – need for environment audit and green accounting – technological forecasts and preparedness for future shocks.

4.     Strategic Management of new technology and innovations – autonomous vs. induced inventions and its extended applications – learning experiences.

 

Texts

1.      Rose, H. & King, R. Cambridge, Technology Management & Development Planning, (1996), Kanishka Publications, New Delhi.

2.      Noori, H. & Radford, Readings and Cases in Management of New Technology, (1990), Prentice Hall, Englewood Cliffs, New York.

3.      Whitekar, D. H. Managing Innovations, (1990), Cambridge University Press, Cambridge.

 

 

 

 

 

References:

 

1.       Gupta A., Ecology and Development in the Third World, (1988), Routledge, London.

2.      Cleland, David Karen M. Bursic, Strategic Technology Management (1991), American Management Association, New York.

3.      Krishnamurthy, M. V. Sidharthan, N. S., B. S., Future, Direction for Indian Industry : Technology, Trades and Industry (1996), New Age International (P), New Delhi.

4.      Wadhwa, R. K. & Other, Management Policy and New Technology, (1998), Kanishka Publishers & Distributors, New Delhi.

 


MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

FOURTH SEMESTER

 

LOGISTICS MANAGEMENT

 

Course code: mba 238/mba pt. 210     L-2   T-0   Credits-2

 

 

Objectives:

The course is designed to explain basic theory and techniques of logistics to examine the issues and problems associated with logistics in a changing business environment, and to show how logistics can improve an enterprises effectiveness and competitiveness.

 

 

Course contents:

Introduction to logistics and its Interface with Production and Marketing; Measures of Logistics; Physical Distribution and Logistics; Logistics System Analysis and Design; Warehousing and Distributing Centers; Location; Transportation Systems: Facilities and Services; Dispatch and Routing Decisions. Inventory Management Decisions; Logistics Audit and Control; Logistics Future Directions.

 

Suggested Readings:

 

1.         Ballau, Renald H. Business Logistics Management. Englewood Cliffs, New York, Prentice Hall Inc., 1992.

2.         Beal K. A Management Guide to Logistics Engineering. U.S.A. Institute of Production Engineering, 1990.

3.         Benjamin S. B. Logistics Engineering and Management. Englewood Cliffs, New York, Prentice Hall Inc., 1996.

4.         Bowersox, D. J. and Closs, D. J. Logistics Management: A System Integration of Physical Distribution. New York, MacMillan, 1986.

5.         Christopher, M. Logistics and Supply Chain Management: Strategies for Reducing Costs and Improving Services. London, Pitsman, 1992.

6.         James, C. J. and Wood, Donald F. Contemporary Logistics. New York, MacMillan, 1990.

7.         Shapiro, R. Logistics Strategy: Cases and Concepts. St. Paul, West, 1995.

 

MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

FOURTH SEMESTER

 

HUMAN RESOURCE DEVELOPMENT – STRATEGIES AND SYSTEMS

 

Course Code: mba 223/mba pt. 212     L-2   T-0   Credits-2

 

Intent:

This is a follow up course of Personnel Management into a broader area and perspective. The purpose of this course is to provide an indepth knowledge of the concepts, principles, methods and strategies of HRD.

 

Content:

HRM and HRD – Comparison and contrast; Concepts, objectives, processes, issues and emerging trends of HRD; Role of Training in HRD; Learning Processes, styles and systems: Action Research; OD and HRD; Functions of HRD professionals; Strategic planning and HRD; Management effectiveness and management (executive) development methods; HRD experiences at Indian Corporate Level.

 

References:

1.      Srivastava, M. P. Human Resource Planning,  (1997). Inst. of Applied Manpower Research, New Delhi.

2.      Maheshwari, B. L. & Sinha, D. P. Management of Change through HRD. (1991). Tata McGraw Hill, New Delhi.

3.      Pareek, Udai and Nair, M. R. Managing Transitiosn: The HRD Response, (1992). Tata McGraw Hill, New Delhi.

4.      Silvere, D. N. HRD : The Indian Experience, (1991). New India, New Delhi.

5.      Brinkerhoff, Robert O.  Achieving Results from Training : How to evaluate HRD to strengthen Programmes and Increase Impact, (1987). Jossey Bas, San Francisco.

6.      Bearowell, Ian & Len Holdin Human Resource Management, (1994). MacMillan India, New Delhi.

7.      Chakraborty, S. K. Human Response Development,  (1990). New Age international, New Delhi.

8.      Pareek, Udai Training Instruments of HRD (1997). Tata McGraw Hill, New Delhi.

9.      Salaman, G. Human Resource Strategies, (1995). Saga Publications, New Delhi.

10. Dwivedi, R. S. Managing Human Resources: Personnel Management in Indian Enterprises, (1997). Galgotia Publishing Co., New Delhi.

MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

FOURTH SEMESTER

 

MANAGEMENT OF INTERNATIONAL BUSINESS

 

Course code: mba 235/mba pt. 214     L-2   T-0   Credits-2

 

 

Intent: The purpose of this paper is to focus on micro issues with regard to management of business units across the border.

 

Course Content:

1.            International Business Today – Evolution and Evaluation

2.            International Management: Cross Cultural dimensions – Cross cultural differences and managerial implications; cross cultural research methodologies and Hofstede’s Hermes study; cross cultural leadership, communication and negotiations – Human Resource Management in Global Organisations.

3.            International Finance, Accounting and Tax Systems – Capital structure and capital budgeting in multinational firms – Dividend policy for international business.

4.            International Production and Operations – Global sourcing and international Quality Standard.

5.            International Marketing – Procedural aspects – Policy decisions on strategic issues in marketing – institutional aspects and implications of customs union, common market, FTZ, Trade & Tariff barriers.

6.            Ethics in International Business.

 

Texts:

1.         R. Mead, International Management: Cross-cultural dimensions, Blackwell, Cambridge, Mass. (1994)

2.         G. Hofstede, Cultures consequence: International Difference in work related values, London, Sage (1984).

3.         M. Adhikary, Global Business Management, McMillan, (2000).

4.         C. Barlett and S. Ghoal, Transnational Management: Text, Cases and Readings in Cross Border Management Chicago, Irwin, (1995).

 

 

 

 

References:

 

1.           Sak. Onkvisit and J. J. Shaw,  International Marketing: Analysis and Strategy, Prentice Hall of India, New Delhi (1995).

2.           A. C. Shapiro Multinational Financial Management Prentice Hall of India, New Delhi (1995).

3.           V. K. Bhalla, Managing International Investment and Finance, Anmol, New Delhi (1997).

 


MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

FOURTH SEMESTER

 

PROJECT PLANNING, ANALYSIS AND MANAGEMENT

 

Course code: mba pt. 216            L-2   T-0   Credits-2

 

 

 

Objectives:

 

The basic purpose of this course is to understand the framework for evaluating capital expenditure proposals, their planning and management in the review of the projects undertaken.

 

 

 

Course Contents:

 

Generation and Screening of Project Idea; Capital Expenditure; Importance and Difficulties; Market Demand and Situational Analysis; Technical Analysis; Financial Analysis; Analysis of Project Risk; Firm Risk and Market Risk; Social Cost Benefit Analysis; Multiple Projects and Constraints; Network Techniques for Project Management; Project Review and Administrative Aspects; Project Financing in India; Problem of Time and cost Overrun in Public Sector Enterprise in India; Assessment of the Tax Burden; Environmental Appraisal of Projects.

 

 

Suggested Readings:

 

1.      Ahuja, G. K. & Gupta, Ravi. Systematic Approach to Income Tax. Bharat Law House, 1997.

2.      Bhalla, V. K. Modern Working Capital Management. New Delhi, Anmol, 1997.

3.      Bhalla, V. K. Financial Management And Policy. New Delhi, Anmol, 1997.

4.      Chandra, Prasanna. Projects: Preparation, Appraisal, Budgeting and Implementation. 3rd ed. New Delhi, Tata Megrath Hill, 1987.

5.      Dhankar, Raj S. Financial Management of Public Sector Undertakings. New Delhi, Westvill, 1995.

MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

FOURTH SEMESTER

 

PUBLIC ENTERPRISE MANAGEMENT

 

 

Course code: mba pt. 218            L-2   T-0   Credits-2

 

 

Objectives:

 

The objective of this course is to expose the students to the managerial aspects of public enterprise and to help them to understand the working of these enterprises and to measure and evaluate their performance and efficiency.

 

 

 

Course Contents:

Genesis, Rationale and Objectives and Roles of Public Enterprise, Organizational Forms and Working of the Board of management, Public Enterprise Policy and Reform Measures, Institutional Arrangement for Designing and Implementing Memorandum of Understanding (MOU); Project Management Methodologies in Public Enterprises; Problems with Regard to Choice, Transfer and Management of Technologies in Public Enterprises; Pricing Policy and Price controls in Developing Countries, Marketing Problems of Public Enterprises; The concept of Administered Prices; Institutional Mechanism for Price Fixation Process; Budgetary Techniques and Financial Control System in Public Enterprises; Expenditure Control, Zero Base Budgeting and Performance Budgeting; Personnel Administration in India; Training and Development Facilities; Problems of Job Satisfaction, Absenteeism, System of Reward and Punishment; Stress and Executive Behaviour, Problems of Industrial Relations and Trade Unionism in Public Enterprises; Problems of Evaluation of Performance Autonomy vs. Accountability in Public Enterprises; Human Resource Development in Public Enterprises.

 

 

 

 

 

Suggested Readings:

 

1.         Bhattacharya C. D. Public Sector Enterprises in India. Allahabad, Kitab Mahal, 1990.

2.         India, Bureau of Public Enterprises. Public Enterprises Survey, 1994-95, New Delhi, 1996.

3.         Khandwall, Pradip N. Excellent Management in the Public Sector: Cases and Models. New Delhi, Vision Books, 1990.

4.         Laxmi Narain. Principles and Practices of Public Enterprise Management.Delhi, Sultan Chand, 1991.

5.         Mishra, R. K. and Ravishanker, O. S. Current Perspectives in Public Enterprises. Delhi, Ajanta, 1985.

6.         Nigam, Raj K. Towards a Viable and Vibrant Public Sector in India, New Delhi, Documentation Centre for Corporate and Business Policy Research, 1986.

7.         Patil S. M. and Nigam R. K. We and the Public Sector, Documentation Centre for Corporate and Business Policy Research. New Delhi, 1988.

8.         Tandon, B. C. Management of Public Enterprise. Allahabad, Chaitanya, 1987.

 

 

 


MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

FIFTH SEMESTER

 

CORPORATE PLANNING AND STRATEGIC MANAGEMENT

 

 

Course Code: mba 202/mba pt. 301        L-3   T-0   Credits-3

 

 

 

Objective: To develop an understanding of the nature and scope of corporate planning, its techniques and determinants, corporate policy – key issues and features.

 

 

Contents:

Nature of corporate planning, scope and content. Techniques of corporate planning. Relevance of projective analysis. Forecasting models. Factors governing corporate plans. Corporate (Business) Policy – determinants, key issues and features. Social aspects of corporate policy. Corporate Governance model – Role of CEO and the Board. Corporate planning and policies in a global perspective.

 

 

Readings:

 

1.  Russel C. Ackoff, A Concept of Corporate Planning (Wiley, 1970)

2.  Basil W. Denning (ed), Corporate Planning :  Selected Concepts (McGraw-Hill, NY, 1971)

3.  D. E. Hussey, Introduction to Corporate Planning (Pergamon, Oxgord 1971)

4.  Ghosh, P. K. Business Policy: Strategic Planning and Management. (Sultan Chand, New Delhi, 1988)

5.  J. Argenti, Corporate PlanningA Practical Guide (George Allen & Unwin, London, 1971)

6.  William F. Glueck & Lawrence R. Jauch, Business Policy and Strategic Management, McGraw Hill.

7.  Peter F. Drucker, Management Task, Responsibilities, Practices (Allied Publications, New Delhi, 1996)

8.  Christenson, C. R. & Others, Business Policy: Text & Cases,  (Richard D. Irwin Inc. Hovewood, Illinois, 1987)

9.  BSKS Chopra, Business Policy For Indian Industries (Times Research Foundation, Pune, 1985)

 

 

MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

FIFTH SEMESTER

 

 

MANAGEMENT OF ENVIRONMENT

 

Course Code: mba 210/mba pt. 303        L-3   T-0   Credits-3

 

 

 

Nature of environmental pollution and ecological problems. Conservation and sustainable development.

 

Government policy on Environmental Protection and Conservation of Natural Resources.

 

Environmental Laws (Major provisions)

Environment Protection Act

Water (Prevention and Control of Pollution) Act

Air (Prevention and control of Pollution) Act

Corporate responsibility  Response to Environmentalists.


MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

FIFTH SEMESTER

 

ENTREPRENEURSHIP AND SMALL ENTERPRISE MANAGEMENT

 

Course code: mba 208/mba pt. 305        L-3   T-0   Credits-3

 

Entrepreneurship and its scope.

q       Entrepreneurship as the process, career option.

q       Need, values, attitude and motivation of entrepreneurs.

 

Becoming Entrepreneur.

q       Personal and environmental barriers in entrepreneurship.

q       Problems and stages for setting up a new venture.

q       Franchising and Entrepreneurial Experiences.

q       Select case studies of heading entrepreneurs of India.

 

Growth and Development of Small Scale Industries.

q       Definition of small enterprise and their scope in emerging scenario.

q       Incentives and concessions.

q       Technology know-how and appropriate technology.

 

Legal aspects of SSI.

 

Financial and Marketing Management of SSI.

q       Financial planning, long term and short term credit flows, sources of finance including venture capital, project appraisals and financial institutions.

q       Marketing Mix and Market segmentation, consumer behaviour, distribution, pricing strategies for small enterprises.

q       Measure and facilities to SSI for Exports.

 

Suggested Readings:

 

1.                  Desai, Vasant, Small Scale Industries and Entrepreneurship, Bombay, Himalaya 1995.

2.                  Staley, E. and Morsey R. Small Scale Industries in the Developing Countries,  New York, McGraw Hill.

3.                  Malhotra I. S. and Gupta S. L. Management of Small Scale Industries,  New Delhi, Galgotia.

4.                  Drucker, Peter F. Innovation and Entrepreneurship, East-West Press (P) Ltd., 1992.

5.                  Gupta, C. B. and Srinivasan, Entrepreneunial Development in India, New Delhi, Sultan Chand, 1997.

6.                  Taneja S and Gupta S. L., Entrepreneur Development – New Ventures Creation, Galgotia Publishing Co. 2001.

 

 

 

MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

FIFTH SEMESTER

 

FINANCIAL MARKETS AND INSTITUTIONS

 

Course code: mba 211/mba pt. 307        L-2   T-0   Credits-2

 

 

OBJECTIVE: The objective of the course is to give the students an insight into the principles, operational policies and practices of the prominent Financial Markets and Institutions, their structure and functioning in the changing economic scenario, and to make critical appraisal of the working of the specific financial institutions of India.

 

Course Contents:

 

Financial Markets in India -  Indian Money Markets and Recent Reforms Call Money Market, Treasury Bills Market, Commercial Bills Market, Markets for Commercial Paper & Certificate of Deposits, Recent Developments in Capital Markets in India, Role of SEBI, Merchant Banking, Venture Capital.

 

Financial & Banking Institutions -  Role, Meaning and Importance of Financial Institutions and Banks in the emerging new environment of Privatisation and Globalisation, Funds Flow Analysis, Interest Rate Analysis, Yield Curve, Risk and Inflation, management of Commercial Banks, Credit Gaps and Credit Rating, Consortium Loaning, Maximum Permissible Banking Finance, Loan Pricing, Narasimham Committee Reports, Non-performing Assets, Asset Classifications, Income Recognition Provisioning and Capital Adequacy Norms, Disinvestment.

 

Investment Trust Companies – Economics of Investment Trust Companies, Mutual Funds, A detailed critical appraisal of UTI in the Indian Financial System.

 

Development Banking – Role of Development Banking in Industrial Financing in India, Problems of Time and Cost Overruns, Financial Goals and Proforma Statements, Working and Organisation of different financial institutions in India, viz. IFCI, ICICI, IDBI, IIBI, SFCS, SIDBI.

 

International Finance -  A study of the International Finance Corporation, New Financial Instruments in International Markets viz. Global Depository Receipts, American Depository Receipts.

 

   

 

Suggested Readings:

 

1.       Bhalla, V. K. Managing International Investment and Finance, New Delhi, Anmol.

2.       Dougall, Herbert E and Gaumnitz. Capital Markets and Institutions. Englewood Cliffs, New Jersey, Prentice Hall.

3.       Hempel, George H and Yawitz, Jess B. Financial Management of Financial Institutions. Englewood Cliffs, New Jersey, Prentice Hall.

4.       Kane, Joseph, A. Development Banking. Toronto, Lexington Books.

5.       Kim, Suk and Kim, Seung, Global Corporate Finance: Text and Cases. 2nd edition. Miami Florida.

6.       Rose, Peter S. and Fraser, Donald R. Financial Institutions. Ontario, Irwin Dorsey.

 

 

 

 


MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

FIFTH SEMESTER

 

FINANCIAL DECISION ANALYSIS

 

Course code: mba 214/mba pt. 309        L-2   T-0   Credits-2

 

Objective

The basic objective of this course is to impart an intensive knowledge to the students about the use of techniques in different financial decision making areas.

 

Course contents:

Foundation: Overview of financial management, Profit versus wealth maximisation goals, Organisation of finance function, financial management of the corporation.

 

Capitalisation Decision: Financial Planning, Estimating Capital requirements, Cost and Earnings Theories, Over and Undercapitalisation.

 

Capital Structure Decision: Patterns of Capital Structure, Point of Indifference, Optimum Capital Structure, Capital Structure Theories, Cost of Capital, Valuation of Firm, Leverages.

 

Investment Decision: Importance of Capital Budgeting Decision, Methods of Appraisal of Capital Investment Proposals, Capital Rationing, Risk analysis in Capital Budgeting, Decision Tree Analysis.

 

Dividend Decision: Walter’s Model, M.M. Hypothesis, Valuation of Rights, Bonus shares.

 

Project Management: Appraisal of projects, Preparation of project reports, abandonment of projects, CPM & PERT analysis.

 

Specific Financial Decisions: Own or Hire/Lease, Shut down or Continue, Replacement of Asset, Reconstructuring – Mergers, Amalgamations and Acquisitions, Inflation and Financial Decisions.

 

Quantitative Analysis for Financial Decisions: Application of Linear programming, Goal programming, Regression analysis and simulation technique in financial decision making areas, application of multiple discriminant analysis.

SUGGESTED READINGS:

 

1.         Bhalla, V. K. Financial Management and Policy, New Delhi, Anmol, Delhi.

2.         Bierman, Harold, Lease vs. Buy Decision. Englewood Cliffs, New Jersey, Prentice Hall Inc.

3.         Fogler, H. and Ganpathy. Financial Econometrics. Englewood Cliffs, New Jersey, Prentice Hall.

4.         Hamption John J. Financial Decision Making, Prentice Hall of India.

5.         Levy, H. and Sarnat H. Capital Investment and Financial Decision, Englewood Cliffs, New Jersey, Prentice Hall.

6.         Maheshwari, S. N. Management Accounting and Financial Control.  Sultan & Chand Sons, New Delhi.

Van Horne, James C. Financial Management and Policy. Englewood Cliffs, New Jersey, Prentice Hall of India.

 


MASTER OF BUSINESS ADMINISTRATION (PART TIME)

FIFTH SEMESTER

WORKING CAPITAL MANAGEMENT

 

Course code: mba 213/mba pt. 311     L-2   T-0   Credits-2

 

 

Objective:

The objective of the course is to familiarise the students with the importance of working capital and the techniques used for effective working capital management.

 

Course Contents:

Introductory -  Concept of Working Capital Management, Importance of Working Capital, Kinds of Working Capital, Factors Determining Working Capital, Estimating Working Capital Requirements.

 

Management of Cash – Motives for Holding Cash, Basic problems concerned with Cash Management, Cash Management Models – Baumol Model, Miller Orr Model.

 

Management of Inventories – Kinds of Inventories, Benefits of Holding Inventories, Techniques of Inventory management – EOQ, ABC Analysis, Inventory Levels.

 

Management of Accounts Receivable – Purpose of Receivable, Costs of Maintaining Receivable, Study of Credit Policy. Factoring Services.

 

Management of Accounts Payable Overtrading and Undertrading

 

Financing of Working Capital – Role of Banks and Financial Institutions, Credit worthiness and Rating of Borrowal Clients, Product-Differentiation, Product Pricing, Financing Net Working Capital and Project Finance, Loan Syndication, Consortium Lending, Methods of Working Capital Finance like MPBF, Turn-over method.

 

Working Capital Control and Banking Policy -  Reports of Deheja Committee, Tandon Committee, Chore Committee, Marathe Committee, Recent RBI Guidelines regarding Working Capital Finance.

 

 

 

Suggested Readings:

 

1.     I. M. Pandey, Financial Management, Vikas Publishing House Pvt. Ltd.

2.     M. Y. Khan and P. K. Jain Financial Management,  Tata McGraw Hill.

3.     P. Gopalkrishnan, Inventory of Working Capital Management, MacMillan.

4.     S. C. Kuchhal, Financial Management, Kitab Mahal.

5.     S. N. Maheshwari, Financial Management – Principles & Practice, Sultan Chand & Sons.

6.     Singh S. P., & Dr. Singh S., Financial Analysis for Bank Lending in a Liberalised Economy, Himalaya Publishing House.

7.     Singh S. P., Bank Lending, NIBM, Pune.

 

 


MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

FIFTH SEMESTER

 

PROJECT REPORT

 

Course Code: mba pt.313                   L-0  T-0     Credits-4

 

 

The Project Reports of Fifth Semester, which will be based on a minor project and related to the chosen elective package, shall be evaluated by an external examiner appointed by the University. For the purpose the candidate must submit at least two copies of the Project Report to the Head of the institution at least fifteen days before the commencement of the end term examination.

 


MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

FIFTH SEMESTER

 

ADVERTISING MANAGEMENT

 

Course code: mba 217/mba pt. 315     L-2   T-0   Credits-2

 

Intent

The aim of the paper is to acquaint the students with concepts, techniques and give experience in the application of concepts for developing an effective advertising programme.

 

Content:

Role and objective of marketing communication in the marketing programme; Stimulation of primary and selective demand; Role of advertising in the marketing mix; Process of marketing communication-Will Schrammn’s Model. Two Step Flow communication, Theory of Cognitive Dissonance; Determination of target audience; Cultural, Demographic, Social class; Consumer Attitudes; Definition of advertising Goals; DAGMAR approach; Building of advertising programmes : message theme headline, layout, copy, logo, appeals; Media Planning; Determining advertising expenditure; Determining advertising effectiveness; Rational testing, opinion and attitude tests, recognition, recall and controlled experiments in the field of Advertising Research; Consumer-groups, product analysis and market analysis; Advertising organisation: Advertising agency, advertising department, choosing the agency, appraisal of commission system; Legal, ethical and social aspects of advertising.

 

References:

1.            Aaker, David A. Rajeev Batra & Myers, John G. Advertising Management, (4th ed. 1995). Prentice Hall of India, New Delhi.

2.            Manendra Mohan Advertising Management: Concept and Cases, (1989). Tata McGraw Hill, New Delhi.

3.            Peebles, D. M. & Ryans, J. K. Management of International Advertising: A Marketing Approach, (1984). Allyn and Bacon, Boston.

4.            Russel, Thomas and Verrill, Glenn Kleppner’s Advertising Procedure,  (1986). Prentice Hall, Englewood Cliffs, New Jersey.

5.            Blattberg, R. C. and Neslin, S. A. Sales Promotion Concepts, Methods and Strategies,  (1990). Prentice Hall, New York.

6.            Cohen, Dorothy  Advertising  (1988), Scott, Foresman & Co. London.

 

 

MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

FIFTH SEMESTER

 

MARKETING RESEARCH

 

Course Code: mba 219/mba pt. 317        L-2   T-0   Credits-2

 
Intent

Nature, Scope and Structure of Marketing Research; Marketing Research Process; Research design; Exploratory, Descriptive and Experimental; sources of marketing information; Data Collection from respondents; sources of error in Information; Observational methods; Questionnaire Design and Testing; Attitude Measurements Techniques; Motivational Research Technique; Market Surveys and sampling procedures in marketing research; Determining  sample size; Tabulation of survey, Data and its analysis; Statistical techniques and their limitations; Advanced techniques in analysing associate data; Discriminant analysis; Factor analysis; Clustering methods; Multi-dimensional scaling and conjoining analysis.

Applications of Marketing Research; Sales forecasting techniques; Brand positioning and market segmentation; Evaluating new marketing strategies; Marketing Decisions under risk and uncertainty; Decision Theory and its applications in Marketing; Ethical Issues in Marketing Research.

 

References:

1)     Green P. E. & Tull, D. S. & Albaum, G. Research for Marketing Decisions, (5th Ed. 1996). Prentice Hall of India, New Delhi.

2)     Luck, D. J. & Rubin R. S. Marketing Research (7th Ed. 1996). Prentice Hall of India, New Delhi.

3)     Boyd, H. W. & Westfall, R. & Stasch, S. F. Marketing Research : Text and Cases, (7th Ed. 1996) Richard D. Irwin, Homewood, Illinois.

4)     Zikmund, W. C. Exploring Marketing Research, (1982). Dryden Press, Finsdala, Illinois.

5)     Tull, D. A. & Hawkins, D. I. Marketing Research : Measurement and Method, (6th 1993). Prentice Hall of India, New Delhi.

6)     Aaker, D. A. & Day, G. S. Marketing Research, (1981). John Wiley, New York.

7)     Agarwal, Sangeeta  Marketing Research, (1994). Global Business Press, Delhi.

8)     Majumdar, Ramanuj Marketing Research; Text, application & case studies, (1991). New Age International (P), New Delhi.

 

MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

FIFTH SEMESTER

 

INTERNATIONAL MARKETING

 

Course code: mba 222/mba pt. 319        L-2   T-0   Credits-2

 

 

Objective:  The basic objective of this course is to acquaint the students with environmental, procedural, institutional and decisional aspects of international marketing.

 

Course contents:

International Marketing – Definition, Concept and setting; Distinctions between International Trade, Marketing and Business; Economic Environment of International Marketing; International Institutions – World Bank, IMF, UNCTAD, GATT, Customs Union, Common Markets, Free Trade Zones, Economic Communities; Constraints on International Marketing – Fiscal and Non-fiscal Barriers, Non-tariff Barriers; Trading Partners – Bilateral Trade Agreements, Commodity Agreements and GSP; India and World Trade, Import and Export Policy, Direction and Quantum of India’s Exports; Institutional Infrastructure for Export Promotion; Export Promotion Councils, Public Sector Trading Agencies, ECGC, Commodity Boards etc.; Procedure and Documents – Registration of Exporters, Export Quotations, Production and Clearance of Goods for Exports, Shipping and Transportation, Insurance, Negotiation of Documents; Instruments of Payments – Open Account, Bills of Exchange; Letter of Credit – Export Finance; International Marketing Mix – Identification of Markets, Product Policy, International Product Life Cycle, Promotion Strategy, Pricing Strategy and Distribution Strategy; Various Forms of International Business; Marketing of Joint Ventures and Turnkey Projects.

 

 

Suggested Readings:

 

1.           Bhattacharya, B. Export Marketing: Strategies for Success. New Delhi, Global Business Press, 1991.

2.           Johri, Lalit M. International Marketing: Strategies for Success. University of Delhi, Faculty of Management Studies, 1980.

3.           Keegan, Warren. Global Marketing Management. Englewood Cliffs, New Jersey, Prentice Hall Inc., 1995.

4.           Onkvisit, Sak and Shaw, J. J. International Marketing: Analysis and Strategy, New Delhi, Prentice Hall of India, 1995.

5.           Terpstra, Vern and Sarathy, R. International Marketing, Orlando, Dryden Press, 1991.

6.           Walter, I and Murray, T. Handbook of International Business, New York, John Wiley, 1988.


MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

FIFTH SEMESTER

 

PROJECT REPORT

 

Course Code: mba pt.321                   L-0  T-0     Credits-4

 

 

The Project Reports of Fifth Semester, which will be based on a minor project and related to the chosen elective package, shall be evaluated by an external examiner appointed by the University. For the purpose the candidate must submit at least two copies of the Project Report to the Head of the institution at least fifteen days before the commencement of the end term examination.

 


MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

FIFTH SEMESTER

 

 

LABOUR LEGISLATIONS AND WELFARE

 

Course code: mba 234/mba pt. 323        L-2   T-0   Credits-2

 

Intent:

The course is designed to promote a critical understanding of substantive and procedural labour laws. The approach is to develop skills in handling legal issues in industrial relations and other labour matters.

 

Content:

Objectives, Scope and Emergence of Labour Laws and their Socio-economic foundations; Industrial Relations Law; Law relating to Industrial Disputes, Trade Unions, and Standing Orders; The Law of Simple Discharge, Misconduct, Domestic Inquiry, Disciplinary Action; Social Security Laws - Law relating to Workmen’s compensation, Employees State Insurance, Provident Fund, Gratuity and Maternity Relief; The Law of Minimum Wages, Payment of Wages, and Payment of Bonus; Law of Working Conditions; The Law relating to Factories, Establishments and Contract Labour; Interpretation of these Laws, their working and implications for management, union, workmen, the economy and society.

 

References:

1.        Ghaiye, B. R. Law and Procedure of Departmental Inquiry in Private and Public Sector, (1988). Eastern, Lucknow.

2.        India, Ministry of Labour Employment & Rehabilitation. Report of the National Commission on Labour, (1969). New Delhi.

3.        Kothari, G. M. A Study of Industrial Law, 2v (1987). N. M. Tripathi, Bombay.

4.        Malik, P. L. Industrial Law, (1991). Eastern, Lucknow.

5.        Taxmann,  Taxmann’s Industrial Laws, (1996), Taxmann Allied Services, New Delhi.

6.        Kumar, H. L. Labour Problems and Remedies. (7th ed. 1996). New Delhi, Universal Law Publishing, New Delhi.

7.        Punekar, S. D. Deodhar, S. B. Sankaran, S. Labour Welfare, Trade Unionism and Industrial Relations, (5th ed. 1995). Himalaya Publishing House, New Delhi.

Govt. of India : Bare Acts on Labour.

MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

FIFTH SEMESTER

 

INDUSTRIAL RELATIONS SYSTEMS

 

Course code: mba 225/mba pt. 325     L-2   T-0   Credits-2

 

Intent

This course is concerned primarily with the conceptual and practical dimensions of industrial relations in the Indian context. It will examine the structure and process of trade unionism, collective bargaining, participative management and related issues.

 

Content:

Concept and models of Industrial Relations; Industrial Relations and the State; Legal Framework of Industrial Relations; Structure and Strategies of Trade Unions; Collective Bargaining; Wage Negotiation and Productivity Agreements; Bonus Issue; Industrial Democracy and Participative Management; Labour Welfare and Social Security; Discipline, and Grievance Management; Technology and Industrial Relations.

 

References:

1.     Joseph, J. Strategic Industrial Relations Management, (1991). Global, New Delhi.

2.     Punekar, S. P. Deodhar, S. B. Saraswathi Sankaran,  Labour Welfare, Trade Unions and I. R. (5th ed. 1995), Himalaya Pub. House, Bombay.

3.     Hyman, R. & Streeck, W. Technology and Industrial Relations, (1988). Basil Blackwell, Oxford.

4.     Misra, S. N. Labour and Industrial Laws, (1990). Allahabad Law Agency, Allahabad.

5.     Barua; Nayan Social Security and Labour Welfare in India (1995), Ashish Publishing House, New Delhi.

6.     Srivastava, S. Labour Laws and Industrial Relations, (1990). Vikas, Delhi.

7.     Varadano. G. Social Security for Industrial Workers.  Deep & Deep, Delhi.

8.     Kapoor, N. D. Handbook of Industrial Law  (10th 1996) Sultan Chand & Sons, New Delhi.

9.     Bare Acts, Trade Union, Factories Act. Compensation Act. IDA, Contract Act (R&A), EPF etc.


MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

FIFTH SEMESTER

 

INTERNATIONAL & COMPARATIVE INDUSTRIAL RELATIONS

 

Course Code: mba 227/mba pt. 327     L-2   T-0   Credits-2

 

Intent

This course aims at familiarising the students with the industrial relations systems and practices operating in different economic, political and cultural contexts, particularly in the context of technological innovations and industrial restructuring in the USA, UK, Canada, Europe, Japan, Australia and other capitalist, socialist and mixed economies.

 

Content:

Industrial Relations Perspectives; Organisational Structure and Patterns of Trade Unions; Corporate Policies on Industrial Relations; The role of the State in Industrial Relations Management; Collective Bargaining; Wage Negotiations and Job Regulations; Industrial Democracy; Joint consultation and Workers Control; Industrial Relations and Technological Innovations; Labour Flexibility and Productivity Agreements; Organisational Reengineering & Industrial Relations.

 

References:

1.        Bambar, G. J. & Lansbury, R. D. International and Comparative Industrial Relations, (1987). Allen and Unwin, London.

2.        Bagliani, G. & Crouch, Colin European Industrial Relations. (1990). Sage, London.

3.        Asian Productivity Council Industrial Relations and Labour Management Consultation – Asian Experiences. (1991), A. P. O. Tokyo.

4.        Bean, R. Comparative Industrial Relations, (1985), Croom Helm, London.

5.        Edgren, G. Restructuring, Employment and Industrial Relations, (1989), ILO, Geneva.

6.        Willman, P. Technological Change, Collective Bargaining and Industrial Efficiency, (1988). Claendon Press, Oxford.

7.        Kingley, W. D. Industrial Harmony in Modern Japan, (1991). Routledge, London.

8.        John, J. Chenoy, A. M. Labour, Environment and Globalisation (1996) New Age International (P), New Delhi.

 

 

MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

FIFTH SEMESTER

 

PROJECT REPORT

 

Course Code: mba pt.329                   L-0  T-0     Credits-4

 

 

The Project Reports of Fifth Semester, which will be based on a minor project and related to the chosen elective package, shall be evaluated by an external examiner appointed by the University. For the purpose the candidate must submit at least two copies of the Project Report to the Head of the institution at least fifteen days before the commencement of the end term examination.


 

MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

FIFTH SEMESTER

 

PRODUCTION/OPERATIONS PLANNING & CONTROL

 

Course Code: mba 229/mba pt. 331     L-2   T-0   Credits-2

 

 

 

Objective:

 

To focus on issues, techniques & systems for Production/Operations Planning & Control.

 

 

Course Contents:

 

Management problems, issues, techniques & systems for Production/Operations Planning & Control, Capacity Planning & Investment Decisions, Demand forecasting for Production/Operations Planning & Control. Functions of Production Planning & Control, Aggregate Operations Planning & Scheduling Systems for mass production, flow shop, job shop, flexible manufacturing & process industries, Assembly line balancing concepts and techniques, Optimizing techniques for Operations, Planning & Control, Material requirement planning, Manufacturing Resource Planning and Enterprise Resource Planning. Just-in-time concepts and scope in operations planning & control. Scheduling and sequencing concepts & techniques for a variety of operational situations. Network techniques (PERT/CPM)

 

 

References:

 

1.      Adam Jr. E.E. & Ebert, R. J. Production & Operatons Management: Concepts, Models & Behaviour.

2.      Palanswamy, Production & Operations Management, Prentice Hall of India.

3.      Schroder, R. G. Operations Management: Decision Making in the Operations functions, McGraw Hill, New York, 1996.

4.      R. Chase & Aquilaw, Production & Operations Management.

5.      F. S. Bulfa, & R. K. Serin. Modern Production/Operation Management, John Wiley & Sons, New York 1994.

 

MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

FIFTH SEMESTER

 

TOTAL QUALITY MANAGEMENT

 

Course code: mba 231/mba pt. 333     L-2   T-0   Credits-2

 

Objective: On completion of this course, the student will be able to appreciate the relevance and need of Total Quality Management.

 

Course Content:

Concept of Total Quality Management, Consequences and Charts of Total Quality, Developing a Quality culture, Total Quality Control. Statistical process control, Control Charts for attributes and variables, Strategic Quality Management; Quality and Environment Management Systems ISO 9000, ISO 14000 continues Quality improvement tools and techniques, Quality Audit, Case Studies.

 

 

References:

 

1.           Bagchi, T. P. ISO 9000: Concepts Methods and Implementation, Wheeler Publishing, New Delhi.

2.           Total Quality Management, Joseph & Susan Book, Excel Books.

3.           Durgesh Chandra, Quality Circle, TMH

4.           The Essence of TQM, John Bark, PHI.

5.           Gopal K. Kanji, & Mike Ashir, 100 Methods of TQM,

6.            J. M. Juran, Quality Planning & Analysis, TMH

 

 


MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

FIFTH SEMESTER

 

MATERIALS MANAGEMENT

 

Course code: mba 233/mba pt. 335        L-2   T-0   Credits-2

 

AIM:

To acquaint students with different aspects of materials planning, procurement, accounting, preservation and control alongwith the effects of inventory on capital investment.

 

Content:

Role of Purchasing and Materials Management – Objectives, Organisation and Interrelationships, Determination and Description of Material Quantity, Material Planning in Push and Pull System, MRP and JIT; Determination and Description of Material Quality – Receiving and Incoming Quality Inspection, Acceptance Sampling Plans, Vendor – Process Capability; Cost – Reduction Techniques – Standardisation, Simplification and Variety Reduction; Value Analysis, Make or Buy Decisions, sources of Supply, Price Determination and Negotiation, Vendor Rating, Selection and Development, Legal Aspects of Purchasing, Public Purchasing and Tendering; International Purchasing – Procedures and Documentation; Purchasing of Capital Equipment – Appraisal Methods, Evaluating Suppliers Efficiency, Store Management, Classification and Codification; Material Logistics – Warehousing Management, Material Handling, Transportation, Or Technique just Supply Chain Management, Disposal of Scrap, Surplus and Obsolete Materials; inventory control, Materials Information System. Music, multi-unit selection inventory content. Classifications – ABC, VED, FNS, XYZ, EOQ. Role of discount, News paper  boy problem. Integrated material management.

 

References:

1.     MM Verma, Materials Management, Sultan Chand & Sons.

2.     PG Gopalakrishnan & M. Sundersan, Materials Management, Prentice Hall of India.

3.     Dobler D. W., Lamar Lee Jr. and D. N. Burt, Purchasing and Materials Management.

4.     Baily P. etc. Purchasing Principles and Management, Pitman, 1994.

5.     Gopalakrishnan Inventory Management & Cases Prentice Hall of India Pvt. Ltd., New Delhi.


MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

FIFTH SEMESTER

 

PROJECT REPORT

 

Course Code: mba pt.337                   L-0  T-0     Credits-4

 

 

The Project Reports of Fifth Semester, which will be based on a minor project and related to the chosen elective package, shall be evaluated by an external examiner appointed by the University. For the purpose the candidate must submit at least two copies of the Project Report to the Head of the institution at least fifteen days before the commencement of the end term examination.

 


 

MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

FIFTH SEMESTER

 

INTERNATIONAL TRADE AND FINANCE

 

Course Code: mba 237/mba pt. 339     L-2   T-0   Credits-2

 

1.      Principles and Practices of International Economics, Forms of International Economic Cooperation and Competition.

2.      Concepts, Theories and Policy issues related to international trade and tariff.  Non-tariff barriers. Balance of payments, Foreign Exchange Markets, Foreign Exchange Risk Management, Measuring Foreign Exchange exposure. Problems of international marketing and management of exports and imports: Developing countries vis-a-vis WTO.

3.      Foreign investment decisions. Country risk analysis, International banking, International transfer pricing, International Monetary and Financial Institutions.

4.      Problems and policies with regards to foreign trade, Payments and exchange with particular reference to India.

 

Texts:

1.     Onkvisit, Sak, Shaw, John J. International Marketing, (2nd ed. 1995) Prentice Hall of India, New Delhi.

2.     Shapiro, Alan C. Multinational Financial Management, (4th ed. 1996) Prentice Hall of India, New Delhi.

3.     Vij Madhu, International Finance, (1997), Excell Books, New Delhi.

 

References:

1.     Levi Maurice, D., International Finance : The Markets and Financial Management of Multinational Business,  (3rd ed. 1996). McGraw Hill, New York.

2.     Cateora P. R., International Marketing (1997), Irwin, London.

3.     Varshney, R. L. and Bhattacharya B., International Marketing Management : An Indian Perspective, (1995), Sultan Chand & Sons, Delhi.

4.     Varshney, R. L. and Bhashyam, S., International Financial Management, An Indian Perspective, Sultan Chand & Sons.

 

 

MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

FIFTH SEMESTER

 

BRAND MANAGEMENT

 

 

Course code: mba pt. 341            L-2   T-0   Credits-2

 

 

Objectives:

The objective of this course is to impart indepth knowledge to the students regarding the theory and practice of Brand Management.

 

 

Course Contents:

Understanding Brands – Brand Hierarchy, Brand Personality, Brand Image, Brand Identity, Brand Positioning; Brand Equity; Value addition from Branding – Brand – customer Relationships, Brand Loyalty and Customer Loyalty; Managing Brands; Brand Creation, Brand Extensions, Brand-product Relationships, Brand Portfolio; Brand Assessment through Research – Brand Identity, Position, Image, Personality Assessment and Change; Brand Revitalisation; Financial Aspects of Brands; Branding in Different Sectors: Customer, Industrial, Retail and Service Brands.

 

 

Suggested Readings:

 

1.       Aaker, David, A. Managing Brand Equity, New York, Free Press, 1991.

2.       Cowley, Don. Understanding Brands. London, Kogan Page, 1991.

3.       Kapferer, J. N. Strategic Brand Management. New York, Free Press, 1992.

4.       Murphy, John A. Brand Strategy. Cambridge, The Director Books, 1990.

5.       Steward, P. Building Brands Directly. London, McMillan, 1996.

6.       Upshaw, Lyhh B. Building Board Identity: A Strategy for success in a hostile market place. New York, John Wiley, 1995.

 

 

MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

FIFTH SEMESTER

 

INTERNATIONAL BUSINESS LAWS

 

Course code: mba 246/mba pt. 343     L-2   T-0   Credits-2

 

 

 

International Business Diplomacy – Conventions vs. Laws. Negotiating an International Business.

 

Issues in Asset Protection – Multilateral settlements.

 

Rules, Regulations and Laws relating  to foreign exchange market, foreign enterprises, technology transfer, foreign investment flows, joint ventures and foreign collaboration with reference to India.

 

Prospects of World Economic integration and international business ethics and rules of conduct with reference to WTO.

 

 

Text and References:

 

1.      M. Adhikary, Global Business Management, MacMillan, 2000.

2.      N. Gopalasway, GATT/WTO, TRIPs, TRIMSs, and Trade in Services, Wheeler Publication, 1998.

3.      WTO Annual Report and other Publications.


MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

FIFTH SEMESTER

 

PROJECT REPORT

 

Course Code: mba pt.345                   L-0  T-0     Credits-4

 

 

The Project Reports of Fifth Semester, which will be based on a minor project and related to the chosen elective package, shall be evaluated by an external examiner appointed by the University. For the purpose the candidate must submit at least two copies of the Project Report to the Head of the institution at least fifteen days before the commencement of the end term examination.

 


MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

FIFTH SEMESTER

 

COMPUTER PROGRAMMING AND OBJECT ORIENTED LANGUAGE

 

Course code: mba 241/mba pt. 347        L-2   T-0   Credits-2

 

Objective: To make the student conversant with object oriented languages using C++.

 

Content:

Objects, relating to other paradigm (functional, data decomposition), Basic concepts of object-oriented programming (Data abstraction, Data encapsulation, Inheritance, Polymorphism, Dynamic binding, Message passing).

 

C++: Structure of C++ program, Tokens, keywords, Identifier, Basic data types, User defined data types, Enumerated data types, Derived data types, variables, Escape sequence (Declaration of variables, Initialization of variables), Operators in C++, Scope resolution operator, manipulator, Type cost operator, Operator overloading, Operator precedence etc.

 

Functions: - Declaration, definition and prototypes, function overloading, virtual functions etc. Array, String, Pointers, Control structures; If-else, Switch, for, do-while, while, repeat-until loops, Structures, Unions etc.

 

Encapsulation: Information Hiding, abstract Data types, Objects and Classes: attributes, Methods, C++ Class declaration, state identity and behaviour of an object, Constructors & destructors instantiation of objects, default parameter value, object types, C++ garbage collection, Dynamic memory allocation.

Inheritance, class hierarchy, derivation – public, private & protected, polymorphism, generic function – template function, function name overloading, overriding, inheritance methods, run time polymorphism, virtual base classes, abstract classes, member classes.

Pointers, virtual function and Polymorphism.

Stream and File Management.

 

Object – Oriented Systems Development: Procedure – oriented paradigms, procedure oriented development tools, object – oriented paradigm, steps in objects oriented analysis, steps in object oriented design, implementation.

References:

 

1.         Object Oriented Programming in Turbo C++ by Robert Lafore – Galgotia publishers 1998.

 

2.         Objected oriented programming with C++ by E. Balagurusamy – Tata McGraw Hill, 1998.

 


MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

FIFTH SEMESTER

 

SOFTWARE PROJECT MANAGEMENT

 

Course code: mba 243/mba pt. 349        L-2   T-0   Credits-2

 

 

Objective: To make the student conversant with software project management concepts, Techniques and implementation.

 

Content:

Nature & qualities of software – representative qualities of correctness, Reliability, Robustness, performance, user friendliness, verifiability, maintainability, Evolvability, Portability, understandability, Interoperatibility, Productivity, Timeliness, visibility. Quality requirements in info systems, Real time system, Distributed system & embedded system.

 

Software Design Principles – Rigor & Formality, Separation of concern, Modularity, Abstraction, Anticipation of Change, Generality & Incrementality.

Software specifications – User of specification, specification qualities, classification of specification styles, verification of specification, operational specification, descriptive specification building and using specification in practice.

Software production process models – waterfall, evolutionary, Transformation, spiral models.

Software project planning – software productivity, people & productivity, cost estimation models.

Software project control – Work breakdown structures, Gantt charts, PERT charts, Dealing with deviation in plan.

Software development organization – centralised team organization, decentralized control team organization, mixed control team organization, typical management risks in software development projects.

 

References:

1.       Software Engineering by Carlo Ghezzi, Mehdi Jazayeri, PHI 1996.

2.       Software Engineering A Practitioners Approach by Roger pressman. Tata McGraw Hill 4th edition 1999.


 

MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

FIFTH SEMESTER

 

ELECTRONIC COMMERCE

 

Course Code: mba 245/mba pt. 351        L-2   T-0   Credits-2

 

Intent: To familiarise the student with Electronic Commerce concepts, issues and technology.

 

Contents:

Model for commercial transactions. Economic potential of e-commerce, mechanics of e-commerce. Internet commerce architecture. EDI, Intranets, Value added services.

Electronic Communications – network topology, communication media, TCP/IP concepts Electronic mail (OSI model, X 400 message handling system. Internet mail, internet addresses, SMTP, MIME, POP protocols, DNS, email security).

Security Technologies – Risks involved, cryptography – objectives, codes and cyphers, breaking encyrption schemes, securing algorithms, distributing keys, data encryption standards. Public key solutions – How & why it works. Trusted key distribution & certification. Cryptographic applications – Encryption, Digital signatures, Non repudiation & message integrity.

Electronic payment methods – updating traditional transactions, secure online transaction models – secure web server purchasing and selling. Online commercial environment – Merchant requirements, customer requirements. Digital currencies and payment systems, offline secure processing. Private data network.

Security protocols, S-HTTP security features, S-HTTP Data transport, Header lines, Message controls, security negotiation headers. SSL Record specification. Credit cards business basics.

EDI – development technology, UN/EDIFACT standard. Model law for e-commerce. EDI versus internet. E-commerce law. Role of government & Policy recommendations in India.

 

References:

1.     E-Commerce by Nag

2.     E-Commerce by Pete Loshin/Paul Murphy. Jaico Publishing House 3rd edition, 1999.

3.     E-Commerce by Parag Diwan, Sunil Sharma. Excel Books 2000.

 

 

MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

FIFTH SEMESTER

 

PROJECT REPORT

 

Course Code: mba pt.353                   L-0  T-0     Credits-4

 

 

The Project Reports of Fifth Semester, which will be based on a minor project and related to the chosen elective package, shall be evaluated by an external examiner appointed by the University. For the purpose the candidate must submit at least two copies of the Project Report to the Head of the institution at least fifteen days before the commencement of the end term examination.


MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

FIFTH SEMESTER

 

E-COMMERCE LAB.

 

Course Code : mba 249/mba pt. 355             L-0  P-2  Credits-1

 

Develop an online shopping mart incorporating the features discussed in the Theory paper. Data base connectivity to either SQL Server or MS Access or Oracle should be established, HTML, ASP using JavaScript or VBScript and other related tools should be employed in developing the virtual shopping mart.

 


MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

SIXTH SEMESTER

 

COMPREHENSIVE VIVA-VOCE

 

 

Course Code: mba  pt. 302                  L-0     T-0     Credits-3

 

 

 

Comprehensive Viva Voce Examination will be conducted by a Board of Examiners as approved by the University. This Board will be comprised of the Head of the institution or his nominee and two external experts, of these one shall preferably be from the corporate world.


 

MASTER OF BUSINESS ADMINISTRATION (PART TIME)


SIXTH SEMESTER

 

INVESTMENT MANAGEMENT

 

Course code: mba 215/mba pt. 304     L-2   T-0   Credits-2

 

 

Objective: The objective of the course is to impart knowledge to the students regarding problems faced and techniques used in investment decision making process.

 

Course Contents:

Investment Environment – Objectives and Risk, The Stock Markets in India, New Issue Market, Listing of Securities, The Brokerage Business, Investment Companies, Market Indexes, Security Credit Ratings, Capital Market Reforms.

Investment Avenues – Bond Valuation and Analysis, Preference Share Valuation and Analysis, Equity Shares, Dividend Policies and Decisions, Equity Valuation and Analysis, Government Securities, Non-Security Forms of Investment, Real Estate Investment, Principal Investment Instruments of the Money Market.

Financial Derivatives – Options Futures, Swaps, Convertible Securities, Warrants.

Foreign Investment in India – Emerging Trends and Policy Developments.

Investment and Tax Planning.

 

Suggested Readings:

1.       Amling, Frederic, Investment. Englewood Cliffs, New Jersey, Prentice Hall.

2.       Avadhani, V. A. Investment Management, 3rd Edition, Himalaya.

3.       Bhalla, V. K. Investment Management, S. Chand & Company Ltd.

4.       Huang, Stanley S. C.and Randall, Maury R. Investment Analysis and Management. London, Allyn and Bacon, London.

5.       Haugen, Robert H. Modern Investment Theory. Englewood Cliffs, New Jersey, Prentice Hall.

6.       Radcliffe, Robert C. Investment: Cocnepts, Analysis and Strategy, Scott, Foresman.

7.       Sharpe, William F. etc. Investment, New Delhi, Prentice Hall of India.

MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

SIXTH SEMESTER


CORPORATE TAX PLANNING

 

Course code: mba 216/mba pt. 306        L-2   T-0   Credits-2

 

Objective: The basic objective of this course is to provide an indepth insight into the concept of corporate tax planning and to equip the students with a reasonable knowledge of tax planning devices. The focus is exclusively on income tax.

 

Course contents:

Introductory: Definitions, Residential status, Heads of Income, Computation of Taxable Income.

 

Taxation of Companies: Special Provisions in Computation of Profits from Business, Deductions from Gross Total Income, Amalgamations of Companies and fiscal Incentives, Minimum Alternate Tax on Companies, Special Provisions relating to Tax on Distributed Profits of Domestic Companies.

Tax Planning: Concepts relating to Tax Avoidance and Tax Evasion, Tax Planning with reference to: Location of Undertaking, Type of Activity, Ownership Pattern, Dividend Policy, Issue of Bonus Shares, Inter Corporate Dividends and Transfers. Tax Planning relating to: Amalgamations and Mergers of Companies. Tax considerations in respect of specific managerial decisions like Make or Buy, Own or Lease, Close or Continue, Sale in Domestic Markets or Exports, Capital Budgeting Decisions, Managerial Remuneration, Foreign Collaboration and Joint Ventures.

Tax Management: Filing of Returns and Assessments, Penalties and Prosecutions, Appeals and Revisions, Advance Tax, TDS, Advance Rulings, Avoidance of Double Taxation Agreements.

 

Suggested Readings:

1.      Ahuja, G. K. & Gupta, Ravi, Systematic Approach to Income Tax. Allahabad, Bharat Law House.

2.      Bhagwati Prasad, Direct Taxes Law & Practice, Wishwa Prakashan.

3.      Kanga, J. B. and Palkhivala,  N. A., Income Tax, Bombay, N. M. Tripathi.

4.      Singhania, V. K. Direct Taxes: Law and Practice. Delhi, Taxman.

5.      Srinivas E. A., Handbook of Corporate Tax Planning. New Delhi, Tata McGraw Hill.

 

MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

SIXTH SEMESTER

 

SECURITY ANALYSIS & PORTFOLIO MANAGEMENT

 

Course code: mba 218/mba pt. 308        L-2   T-0   Credits-2

 

 

Objective:  The basic objective of this course is to develop an understanding of the various tools and techniques for making decisions about investment in various securities.

 

Course Contents:

Indian Financial System: Nature of Security and Investment Analysis, Types of Investors, Process of Investment Decision, Sources of Financial Information, Types of Risks – Systematic and Unsystematic, Significance of Beta as a measure of systematic risk.

Security Market: Capital Market and its Role, Operation of Stock Exchange, Security Listing Requirements, Classification of Securities in Stock Exchange, Transactions Requirements in Stock Exchange, Working of Over the Counter Market, Working of National Stock Exchange.

New Issues: Management and Promotion of New Issues, Role of SEBI.

Mechanism of Security Analysis: Valuation of Fixed Income Securities, Valuation of Equities, Analysis of Factors Determining Equity Prices; Intrinsic Factors and External Factors, Assessment of Intrinsic Factors Based on Balance Sheet, Income Statement and Other Reports, Quantitative Factors in Security Analysis.

 

Introduction to Portfolio Management: Meaning, Portfolio Selection, Optimal Portfolio Mix.

 

Theories of Portfolio Management: Constructing Efficient Frontier, Arbitrage Pricing Theory, Capital Asset Pricing Model (CAPM), Markovitz Theory, Mean Variance Criterion, Sharpe’s Ideal Index, Traynor Index.

 

 

 

 

 

Suggested Readings:

 

1.     Bhalla, V. K. Security Analysis & Portfolio Management.

2.     Bombay stock Exchange Official Directory, Updated from time to time.

3.     Francis, J. C. Investment Game, McGraw Hill, New Delhi.

4.     N. J. Yasaswy. Equity Investment Strategy, McGraw Hill, New Delhi.

5.     Prasanna Chandra. Valuation of Equity Shares, S. Chand and Company Ltd., New Delhi.

Sharpe, Alexander and Bailery. Investments, Prentice Hall of India, New Delhi.


 

 

MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

SIXTH SEMESTER

 

PROJECT REPORT

 

Course Code: mba pt.310/312                   L-0  T-0     Credits-6

 

 

The Project Report of the sixth semester which will be based on a major project related to the chosen elective package, shall be evaluated both by internal and external examiner appointed by the University. For the purpose, the candidate must submit at least three copies of the Project Report to the Head of the Institution at least fifteen  days before the date of the commencement of the end term examination.


 

MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

SIXTH SEMESTER

 

INDUSTRIAL AND RURAL MARKETING

 

Course code: mba 224/mba pt. 314        L-2   T-0   Credits-2

         

 

Objective:

 

The objective of this course is to lay a foundation for an understanding the complex dimensions of the industrial and rural marketing and to equip the students with the latest developments in the field of management science in dealing with the problem currently facing industrial and rural marketing.

 

Course Contents:

 

1.         Industrial Marketing: Nature of Industrial Marketing; Industrial Marketing Concept, Management Science in Industrial Marketing, Nature of Industrial Buying, Dynamics of Industrial Buyer Behaviour, Industrial Marketing Strategy, Industrial Marketing segmentation, Target Marketing and Positioning, Formulating channel strategy, Role of industrial distributor in industrial marketing strategy, Planning, personal selling, managing advertising, sales promotion and publicity strategy, pricing strategy, International Industrial Marketing.

 

2.         Rural Marketing: Trends and structural features in India’s rural economy; size and structure of India’s rural market; special problems of rural marketing; Market strategy and tactics with reference to rural markets; Institutional responsibility of Government, Non-Governmental Organisations (NGO’s), Advertising Agencies and Market Research Organisations for Rural India, Rural Advertising in India and Its Impacts.

 

 

 

 

 

 

 

Suggested Readings:

 

1.      Reeder, Robert R., Brierty Savitt, R. & Reeder, Edward G., Brierty, H. Industrial Marketing : Analysis Planning and Control, (2nd ed. 1991).

2.      Ames, Charles B. & Hilavacek James D. Managerial Marketing for Industrial Firms. (1984). Random House, New York.

3.      Hass, Robert W. Industrial Marketing Management, (2nd ed. 1982). Kant Boston.

4.      Hill, Richard, S. Alexander Ralph & James S. Cross, Industrial Marketing, (4th ed. 1975). Richard D. Irwin, Homewood (Illinois).

5.      Corey, Raymond E. Industrial Marketing, (1970). McGraw Hill, New York.

6.      Webster, Frederick E. Industrial Marketing Strategy, (1979), John Wiley, New York.

7.      Jha, S. K. Rural Development Administration India,  (1988), Commonwealth, New Delhi.

8.      Singh, R. Y. & Singh, A. K. Planning in Integrated Rural Environment  (1988), Deep & Deep, New Delhi.

9.      Gopalaswamy T. P. Rural Marketing : Environment, Problems and Strategies,  (1997). Wheeler Publishing, New Delhi.

10. Rudra, Ashok, Indian Agricultural Economics – Myths and Realities, (1982), Allied New Delhi.

11. Acharya, S. S. & Agarwal, N. L. Agricultural Marketing in India, (1987). Oxford and IBH, New Delhi.

12. Thakur, S. Y. Rural Industrialisation in India: Strategy and Approach, (1986), Sterling, New Delhi.

13. Desai, Vasant Rural Development Organisation and Management, (1988), Himalaya Pub. House, Bombay.

14. Relevant Reports & Publications of Ministry of Agriculture. Govt. of India.

15. Economic Survey of India (Annual) Ministry of Finance, Govt. of India.

16. Indian Journal of Marketing & Agricultural situation in India.

 


MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

SIXTH SEMESTER

 

          SALES AND DISTRIBUTION MANAGEMENT

 

Course code: mba 221/mba pt. 316        L-2   T-0   Credits-2

 

Objectives: The purpose of this paper is to acquaint the student with the concepts which are helpful in developing a sound sales and distribution policy and in organising and managing sales force and marketing channels.

 

Course Contents:

Nature and Scope of Sales Management; Setting and Formulating Personal Selling Objectives; Recruiting and Selecting Sales Personnel; Developing and Conducting Sales Training Programmes; Designing and Administering Compensation Plans; Supervision of Salesmen; Motivating Sales Personnel; Sales Meetings and Sales Contests; Designing Territories and Allocating Sales Efforts; Objectives and Quotas for Sales Personnel; Developing and Managing Sales Evaluation Programme; Sales Cost and Cost Analysis.

An Overview of Marketing Channels, their Structure, Functions and Relationships; Channel Intermediaries – Wholesaling and Retailing; Logistics of Distribution; Channel Planning, Organisational Patterns in Marketing Channels; Managing Marketing Channels; Marketing Channel Policies and Legal Issues; Information System and Channel Management; Assessing Performance of Marketing Channels; International Marketing Channels.

Suggested Readings:

1.         Anderson, R. Professional Sales Management. Englewood Cliffs, New Jersey, Prentice Hall Inc., 1992.

2.         Anderson, R. Professional Personal Selling.  Englewood Cliffs, New Jersey, Prentice Hall Inc., 1991.

3.         Buskirk, R. H. and Stanton, W. J. Management of Sales Force. Homewood Illinois, Richard D. Irwin, 1983.

4.         Dalrymple, D. J. Sales management: Concepts and Cases. New York, John Wiley, 1989.

5.         Johnson, E M etc. Sales Management: Concepts, Practices and Cases. New York, McGraw Hill, 1986.

6.         Stanton, William J etc. Management of Sales Force. Chicago, Irwin, 1995.

7.         Stern, Louis W etc. Marketing Channels. New Delhi, Prentice Hall of India, 1996.

8.         Still, R. R. Sales Management, Englewood Cliffs, New Jersey, Prentice Hall Inc., 1988.


 

MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

SIXTH SEMESTER

 

MARKETING OF SERVICES

 

Course code: mba 226/mba pt. 318        L-2   T-0   Credits-2

 

 

Objective:

The objectives of this course is to develop insights into emerging trends in the service sector in a developing economy and tackle issues involved in the management of their services on national basis.

 

Course Contents:

Service as a market concept; types of Services : Social, Financial, Physical, Economic, Domestic and Cultural; Growth of Service Sector in Indian Economy, social marketing and Family Planning Programme in India. Applications of Marketing Research, Tools and Techniques in Analysing Service Markets; Behaviour Models; Planning the Service Marketing Mix; Evolution of Concept Planning, Service Package, pricing and Distribution of Services; Mass and Localised Promotion of Service Packages; Organising Institutional setup for Service Marketing; Information and Auditing of Marketing Services.

 

Suggested Readings:

 

1.     Lovelock, Christopher H. Marketing of Services,  (1991), Prentice Hall, Englewood Cliffs, New Jersey.

2.     Kotler, Philip, Marketing for Non-Profit Organisation, (1981). Prentice Hall of India, New Delhi.

3.     Sinha, P. K. Saho, S. C. (Eds), Servies Marketing : Text & Readings., (1994). Himalaya Publications House, Mumbai.

4.     Payne, Adrian The Essence of Services Marketing, (1993). Prentice Hall of India, New Delhi.

5.     Verma, Harsh V. Marketing of Services : Strategies for Success, (1995). Global Business Press, Delhi.

6.     Ravi Shankar,  Services Marketing: The Indian Experience, (2nd rev. ed. 1997). South Asia Publishing, Delhi.

7.     Woodruffe, Hellen Services Marketing, (1995). Macmillan India, New Delhi.

8.     CrandauRick, Marketing Your Services, Contemporary Books.

 

MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

SIXTH SEMESTER

 

PROJECT REPORT

 

Course Code: mba pt.320/322                   L-0  T-0     Credits-6

 

 

The Project Report of the sixth semester which will be based on a major project related to the chosen elective package, shall be evaluated both by internal and external examiner appointed by the University. For the purpose, the candidate must submit at least three copies of the Project Report to the Head of the Institution at least fifteen  days before the date of the commencement of the end term examination.


MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

SIXTH SEMESTER

 

INDUSTRIAL PSYCHOLOGY

 

 

Course code: mba 230/mba pt. 324        L-2   T-0   Credits-2

 

 

Objective: The objective of the course is to advance understanding regarding behavioural aspects of productivity in industries.

 

Course Contents:

 

Nature and scope of Industrial Psychology and its historical development.

Personnel Selection: Application Blanks, Questionnaires, Interviews; Psychological Tests.

Work and Fatigue : Psychological and physiological bases and fatigue;  work schedules; work shifts.

Boredom and Monotony: Difference, monotony and employee morale.

Environmental Factors – Illumination, noise, temperature, colour – affecting human performance.

Industrial Accidents and their Prevention.

 

Financial and Non-Financial Incentives.

Work Design.

Supervision and Leadership.

Psychological aspects labour relations.

 

Suggested Readings:

 

1.       Blum, M. L. and Naylor, J. C. Industrial Psychology, Theoretical and Social Foundations, International edition, New York: Harper – Row, 1968.

2.       Maier, N.R.F. Psychology in Industry. Oxford, New Delhi; IBH.

3.       Harrell, T. W. Industrial Psychology. Oxford: IBH. Indian Reprint (4th), 1976.

4.       Anne, Anastari. Psychological Testing in Industry.

5.       Mamoria, C. B. Personnel Management. 1980. Bombay: Himalaya.

6.       Ghosh, P. K. and Ghorpade, M. B. Industrial Psychology. 1996. Bombay: Himalaya.


MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

SIXTH SEMESTER

 

GROUP DYNAMICS AND PROCESSES

 

Course code: mba 232/mba pt. 326        L-2   T-0   Credits-2

 

 

Intent:

The purpose of this course is to advance understanding regarding interpersonal and Group Process and help the participants to examine and develop process facilitation skills mainly through laboratory and other experience based methods of learning.

 

 

Content:

 

Individuals and Organisation: Matrix Relations: Individuals and Group Relations; Group as a medium of learning, developing and change; Group Cohesiveness; Influence processes; Interpersonal Communication; Interpersonal awareness and feedback process; Interpersonal trust; Group observation skills; Group climates; Group decision making; Group synergy; Team building.

 

 

References:

 

1.         Kolb, David A, Rubin I. M. and Osland Jaycee S.  Organisational Behaviour : An Experimental Approach,  6th ed. (1995). Prentice Hall, Englewood Cliffs, New Jersey and Organisaitonal Behaviour: Practical Reading for managers,  5th ed. (1991). Prentice Hall of India, Englewood Cliffs, New Jersey.

2.         Mainiero, Lisa & Tromley, Cheryl, Developing managerial Skills in OB: Exercises, Cases of Readings, (2nd ed. 1995). Prentice Hall of India, Englewood Cliffs, New Jersey.

3.         Moore, M. D., Jones, M. O. and Synder R. C. Inside Organisations : Understanding the Human Dimensions. (1988). Sage, London.

4.         Pareek, U. Rao, T. V. & Pestonjee, D. M. Behavioural processes in Organisations, (1981). Oxford and IBH, New Delhi.

 

 

 

MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

SIXTH SEMESTER

 

TRAINING METHODS AND SKILLS

 

Course code: mba pt. 328                  L-2   T-0   Credits-2

 

 

 

Objectives:

 

The purpose of this paper is to provide an indepth understanding of the role of Training in the HRD, and to enable the course participants to manage the Training Systems and processes.

 

 

Course Contents:

 

Training Process – an Overview; Role, Responsibilities and Challenges to Training Managers; Organization and Management of Training Functoin; Training Needs Assessment and Action Research; Instructional Objectives and Lesson Planning; Learning Process; Training Climate and Andragogy; Developing Training Modules; Training Methods and Techniques; Facilities Planning and Training Aids; Training Communication; Training Evaluation.

 

Suggested Readings:

1.      Beunet, Roger ed. Improving Trainign Effectiveness. Aldershot, Gower, 1988.

2.      Buckley R & Caple, Jim. The Theory & Practice of Training. London, Kogan & Page, 1995.

3.      Lynton, R. Pareek, U. Training for Development. 2nd ed. New Delhi, Vistaar, 1990.

4.      Pepper, Allan D. Managing the Training and Development Function. Aldershot, Gower, 1984.

5.      Rae, L. How to Measure Training Effectiveness. Aldershot, Gower, 1986.

6.     Reid, MA. etc. Training Interventons: Managing Employee Development. 3rd ed. London, IPM, 1992.

7.     Senge, P. The Fifth Discipline: The Art and Practice of the Learning Organization. London, Century, 1992.

MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

SIXTH SEMESTER

 

PROJECT REPORT

 

Course Code: mba pt.330/332                   L-0  T-0     Credits-6

 

 

The Project Report of the sixth semester which will be based on a major project related to the chosen elective package, shall be evaluated both by internal and external examiner appointed by the University. For the purpose, the candidate must submit at least three copies of the Project Report to the Head of the Institution at least fifteen  days before the date of the commencement of the end term examination.

 


 

MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

SIXTH SEMESTER

 

GOAL PROGRAMMING IN MANAGEMENT

 

Course code: mba 240/mba pt. 334     L-2   T-0   Credits-2

 

 

 

Objectives:

 

The objective of this course is to acquaint the students with the concepts, solution methods and applications of goal programming to real-world problems.

 

 

Course Contents:

 

Goal Programming – Basic Concept Model Formulation, Graphical and Simplex Method; Integer Goal Programming, Post-Optimal Sensitivity Analysis; Parametric Goal Programming; Goal Programming under Uncertainty; Application of Goal Programming in Functional Areas of Management, Public Utilities; Medical Care Planning and Research and Development; Implementation of Goal Programming. Introduction to some Application Software such as – QSB, Micro Manager and LIGO.

 

 

Suggested Readings:

 

1.            Eppen, G. D. etc. Quantitative Concepts for Management.  Englewood Cliffs, New Jersey, Prentice Hall Inc., 1994.

2.            Ignizio, J. P. Goal Programming and Extensions. Lexington, Lexington Boks, 1976.

3.            Ijier Y. Management Goals and Accounting for Control. Amsterdam, North Holland, 1965.

4.            Lee S. M. Goal Programming for Decision Analysis. Philadelphia, Auerbach, 1971.

 

 

 

 

 

MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

SIXTH SEMESTER

 

SERVICE OPERATIONS MANAGEMENT

 

Course code: mba 242/mba pt. 336     L-2   T-0   Credits-2

 

Objectives: The key objective of this course is to acquaint the students with decision making in planning, design, delivery, quality and scheduling of service operations. The candidates are also expected to appreciate the role of service quality and operations in emerging services economy of India.

 

Contents:

Matrix of Service Characteristics; Challenges in Operations Management of Services; Aggregate Capacity Planning for Services; Facility Location and Layout for Services; Job Design – Safety and Physical Environment; Effect of Automation; Operations Standards and Work Measurement; Measurement and Control of Quality of Services; Dynamics of Service Delivery System; Scheduling for Services – Personnel and Vehicles; Waiting – Line analysis; Distribution of Services; Product-Support Services; Maintenance of Services; Inventory Control for Services; Case Studies on Professional Services.

 

Suggested Readings:

1.         Albrecht, Karl and Zemke, Ron. Service America – Doing Business in the New Economy. Homewood, Illinois, Dow Jones-Irwin, 1985.

2.         Bowmen David E. etc. Service Management Effectiveness: Balancing Strategy, Organization and Human Resources, Operations and Marketing. San Francisco, Jossey Bass, 1990.

3.         Collier David A. Service Management: Operating Decisions. Englewood Cliffs, New Jersey, Prentice Hall, 1987.

4.         Fitzsimmons, James A and Sullivan, Robert S. Service Operations Management. New York, McGraw Hill, 1982.

5.         Heskett, James L. etc. Service Breakthroughs – Changing the Rules of the Game. New York, Free Press, 1990.

6.         Heskett, James L. Managing in the Services Economy. Boston, Harvard Business School Press, 1986.

7.         Murdiek, R. G. etc. Service Operations Management. Boston, Allyn and Bacon, 1990.

8.         Voss, C. etc. Operations Management in Service Industries and the Public Sector. Chicester, Wiley, 1985.

MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

SIXTH SEMESTER

 

TRANSPORTATION MANAGEMENT

 

Course Code: mba pt. 338            L-2   T-0   Credits-2

 

 

Objectives:

 

The objective of the course is to acquaint the students with the problems faced in planning policy and executing the transportation system.

 

 

Course Contents:

 

Growth of Urbanisation and Problems of Transportation; Transport-Challenges and Limitations; Government Activities in Transportation; Transportation Systems – Planning, Operation and management; Trip Generation and Distribution; Load Planning; Transportation Modes and their Selection; Sequential Travel Demand Forecasting Models; Future Developments in Transportation; Motor Vehicle Act 1988 and its Impact on Urban Transport System.

 

 

Suggested Readings:

 

1.              Baerwald, J. E. Transportation and Traffic Engineering Handbook. Englewood Cliffs, New Jersey, Prentice Hall, 1976.

2.              Bell, G. etc. The Business of Transport. Plymouth, McDonald and Evans, 1984.

3.              Dickey, J. W. Metropolitan Transportation Planning. New Delhi, Tata McGraw Hill, 1980.

4.              Grey, G. E. and Hole, L. A. Public Transportation Planning: Operations and Management. Englewood Cliffs, New Jersey, Prentice Hall Inc.,1979.

5.             Gupta, M. P. Metropolitan Transportation System.  New Delhi, National, 1983.

6.             Papacostas, C. S. Fundamentals of Transportation Engineering. Englewood Cliffs, New Jersey, Prentice Hall Inc., 1987.

 

MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

SIXTH SEMESTER

 

PROJECT REPORT

 

Course Code: mba pt.340/342                   L-0  T-0     Credits-6

 

 

The Project Report of the sixth semester which will be based on a major project related to the chosen elective package, shall be evaluated both by internal and external examiner appointed by the University. For the purpose, the candidate must submit at least three copies of the Project Report to the Head of the Institution at least fifteen  days before the date of the commencement of the end term examination.

 


 

MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

SIXTH SEMESTER

 

MANAGEMENT OF MULTINATIONAL CORPORATIONS

 

Course code: mba 248/mba pt. 344     L-2   T-0   Credits-2

 

 

Towards Global Economy

The Activities of Multinational Enterprises; Impact. The nature of a multinational enterprise; Problems in managing transnational operations; Issues relating to Taxation; accounting and transfer of funds.

 

Role of International Capital flows and Emergence of MNCs; Goal of MNCs;

 

Reasons for the growth of MNCs; Problems and Benefits from the growth of MNCs.

 

The economic significance of different types of industrial activity by MNCs; The structure of the world’s leading MNCs.

 

Entry and Expansion Strategies of MNCs; The Organization of MNCs’ Intra-firm Relationships; Inter-firm Relationships – Cooperation and Competition; Collaborative Agreements, Joint Equity Ventures, Non-equity cross-border co-operative ventures, Non-equity.

 

MNCs Technology and Innovatory Capacity: A Host Country Perspectives; Home Country Perspective; Effects of Technology Transfer; Conditions of Technology Transfer; The role of Government action in TT.

 

MNCs Employment and Human Resource Management – Theoretical underpinnings; Measuring the employment effect of MNC activities; Recruitment and Training practices; Human Resource Development; Employee Compensation: Differences between foreign affiliates and indigenous firms.

MNCs, Market Structure; Performance and Business Practices; MNCs and allocative efficiency, Technical efficiency, Structural adjustment, market structure; Business practices of MNCs.

Distribution of the Value Added/Created by MNCs; The impact of government policy on the value added by MNCs; Transfer pricing; OECD guidelines to MNCs. Draft on code of conduct on transnational corporations and on intra-corporate pricing practices.

 

 

Texts & References:

 

1.        Ronen,S. Comparative and Multinational Management, (1996). John Wiley & Sons, Inc., New York.

2.        Rossman, M. L. The International Businessmen of the 1990s-A Guide to Success in the Global Market Place, Praeger, New York.

3.        Bartlett, C. A. & Ghoshal, Sumantra Managing Across Borders: The Transnational Solutions, (1989), Hutchinson Business Books, London.

4.        Hoogvelt, A. P., Anthony, G. & Stopfard, John, Multinational Enterprises, (1987). MacMillan, London.

5.        Eileman, D. K. Multinational Business Finance, (1986). Addisoin Wesley, New York.

6.        Humes, S. Managing the Multinational – Confronting the Global Local Dilemma, (1993). New York, Prentice Hall.

7.        Adrian Bukley, International Capital Budgeting, PHI, 1996.

 

 


MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

SIXTH SEMESTER

 

INTERNATIONAL FINANCIAL MARKETS & INSTITUTIONS

 

Course code: mba 250/mba pt. 346     L-2   T-0   Credits-2

 

 

Objectives:

The objective of this course is to give students an indepth knowledge of the working of international financial markets.

 

 

Course contents:

History of the International Financial System – The rise and Fall of Bretton Woods, Gloabalisation and the Growth of Derivatives, The Crash of 1994-96 and Beyond, Euro-currency Market, Eurobanking and Euro-currency Centers, Deposit Dealing and the Term Structure of Euro-currency Rates, Euro-currency Futures and Options, Syndicated Euro-credits, International Bond Markets – Introduction, new Issue Procedures in the Eurobond Markets, Eurobond Valuation and Hedging, Interest Rates and Currency Swaps, Pricing Option, Features of International Bonds, Forecasting and the Image of the Future – Central Banks and the Balance of Payments, The European Monetary System and Other Regional Artificial Currency Areas, New Instruments in International Capital Markets, International Banking and Country Risk, International Portfolio Diversification, International Transfer Pricing.

 

Suggested Readings:

 

1.          Bhalla, V. K. and Singh, Dilbag. International Financial Centres. New Delhi, Anmol, 1997.

2.          Bhalla, V. K. Managing International Investment and Finance, New Delhi, Anmol, 1997.

3.          Buckley, Adrian, Multinational Finance, 3rd ed. Englewood Cliffs, Prentice Hall Inc., 1996.

4.          Eiteman, David K and Stonehill, Arthur I. Multinational Business Finance, California, Addison-Wesley, 1988.

5.           Johnson and Giaccotto. Options and Futures. St. Paul, West, 1995.

6.           Kim, Suk and Kim, Seung. Global Corporate Finance : Text and Cases. 2nd ed. Miami, Florida, 1993.

 

 

MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

SIXTH SEMESTER

 

INTERNATIONAL BUSINESS ENVIRONMENT

 

Course code: mba 239/mba pt. 348     L-2   T-0   Credits-2

 

 

 

1.       International Business – An overview of theory and practices. Types of International Business.

2.       Emerging International Environment – Economics, Socio-Cultural, Politico-legal, and Physico-geographical factors and forces at work and challenges for global business management.

3.       Trends and tendencies in international economy – Data Environment – trends in world trade and investment, production and prices, size and structure of income distribution, Flows of labour, capital, technology and enterprise across nations. Liberalisation vs. Protectionism.

4.       Institutional Environment – Role and Responsibilities of IBRD, IMF – Cross national cooperation and agreement – Regional Blocks like EU, NAFTA, OPEC, ASEAN and Asia-Pacific rim and their business implications – Country risk analysis for choice of business strategy across the nations.

5.       International Business Diplomacy.

 

Texts & References

 

1.         John D. Daniel and Lee H. Radebangh, International Business (5th ed.) New York, Addision Wesley (1989)

2.         M. Adhikary, Global Business Management, MacMillan, (2000)

3.         James Taggart and E. L. Michael, The essence of International Business, PHI, New Delhi  .

4.         S. Shiva Ramu, International Business: Governance Structure,  (1997), Wheeler Publishers

5.         Bhalla V. K. and S. Shiva Ramu, International Business Environment and Business, Anmol ,New Delhi (1995)

6.         Visogern, Hans-Jurgen, New International Arrangements for the World Economy, New York Springer-Verlag (1989).

7.         Anant K. Sundaram, J. Stewart Black International Business Environment – Text and Cases PHI (1999).

 

MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

SIXTH SEMESTER

 

PROJECT REPORT

 

Course Code: mba pt.350/352                   L-0  T-0     Credits-6

 

 

The Project Report of the sixth semester which will be based on a major project related to the chosen elective package, shall be evaluated both by internal and external examiner appointed by the University. For the purpose, the candidate must submit at least three copies of the Project Report to the Head of the Institution at least fifteen  days before the date of the commencement of the end term examination.

 

 


MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

FOURTH SEMESTER

 

DATA BASE MANAGEMENT SYSTEMS

 

Course code: mba 254/mba pt. 354   L-2 T-0 Credits-2

 

Intent: To make the student familiar with the concepts and practices in Data Base Management.

 

Content:

Introduction to Database Systems, Database design – Conceptual design with ER Model. The Relational Model – Creating and modifying relations using SQL, Integrity constraints over relations, Enforcing integrity constraints, Querying Relational data, Views, Data independence, security, Destroying/altering tables/views. SQL : Queries, Programming, Triggers: Form of a basic SQL query, UNION, INTERSECT, EXCEPT, Nested queries, Aggregate operators, Comparisons using NULL values, Logical connectives AND, OR and NOT, Outer joins, Cursors, Embedded SQL, ODBC and JDBC architecture, Triggers and Active database. Query By Example (QBE).

 

Storing data: Disks and Files: The memory hierarchy – Magnetic disks, Performance implications of Disk Structures. RAID Data striping, Redundancy, Levels of Redundancy, Choice of RAID levels. Buffer Management in DBMS. Files and Indexes – Heap files, sorted files, hashed files, ISAM. Properties of Indexes – clustered versus unclustered indexes, Primary and secondary indexes, indexes using composite search keys.

 

Schema refinement and Normal forms upto 3NF, BCNF, Physical Database Design and Tuning – Database workloads, Physical Design and tuning decisions, Need for database tuning, guidelines for index selection. Tuning indexes, Tuning the conceptual schema, tuning queries and views. Impact of concurrency.

 

Security – Access Control – Discretionary, Mandatory. Role of DBA, Encryption.

 

Overview of Transaction Management, Concurrency control, Crash recovery.

 

Distributed DBMS Architecture – Client – Server Systems: Storing data query processing and updating in a distributed DBMS.

 

Introduction to Internet Database. Datawarehousing. OLAP Queries, Data Mining, Object Database Systems.

 

 

References:

 

1.                   Database Management Systems by Raghu Ramakrishnan/Johannes Gehrke : Tata McGraw Hill Publications Second Edition, 2000.

2.                   Data Base Management Systems by CJ Date.

3.                   Data Base Management Systems by Gerry M Litton S. Chand & Co., 1998.

 

 

 


MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

FOURTH SEMESTER

 

STRUCTURED SYSTEMS ANALYSIS AND DESIGN

 

Course code: mba 256/mba pt. 356   L-2 T-0 Credits-2

 

Intent: To make the student conversant with the principles and practices of SSAD.

 

Content:

Overview of the Waterfall model of software development – Feasibility study, requirement analysis, system analysis, system design, Link program testing, System testing, conversion and installation, System review and evaluation, Maintenance.

 

Role of System Analyst, the analyst/user interface.

Investigate the existing system – Data gathering techniques. Problem analysis.

Documentation techniques for system analysis – Context diagram. Activity diagrams or Data Flow Diagrams. Activity Sheets, Data Flow Sheets, Data Stores Sheets, Data Item Sheets.

 

High Level Data Analysis, ER Diagrams. Making the new proposed system – considerations – cohesion, coupling, data analysis. Documentation of the new system. Procedure specifications methods – structured English, decision tables. Contents of Final system specification from structured analysis. Structured Walkthroughs.

System Design: aims of design, create logical design, creating physical design, creating a test plan, data structures diagrams – iteration, sequence, selection. System Input/Output & Data Sheets, Process Sheets, Transaction Profiles, Physical design, File organisation & Data Base Design, Sizing considerations. Final Physical design.

System Test Planning. Implementation and software maintenance. Hardware/Software selection. Security/Disaster recovery planning.

References:

1.     Systems Analysis & Design by Elias M. Awad Galgotia.

2.     Systems Analysis & Design by Roger Pressman Tata McGraw Hill.

3.     Modern Structured Analysis by Edward Yourdon PHI.

MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

FOURTH SEMESTER

 

NETWORKING & INTERNET

 

Course code: mba 258/mba pt. 358   L-2 T-0 Credits-2

 

Intent:

To make the student conversant with basic networking concepts and internet capabilities.

 

Content:

 

Uses of computer networks. LAN.MAN, Wan, Wireless networks, Internet works. Network Softwares: Protocol Hierarchies, Design issues for layers, Interfaces and Services, Connection oriented and connectionless services, Service Primitives. OSI Reference model, TCP/IP Reference model.

 

Theoretical basis for Data Communication, Transmission media, Wireless transmission, Telephone System, Narrowband ISDN, Broadband ISDN and ATM, Cellular Radio, Communication Satellites.

 

Internetworking – How networks differ, Internetwork routing, Fragmentation, Firewalls, IP protocol, IP Addresses, subnets, mobile IP, Domain Name System, SNMP, Electronic mail – Architecture and Services (SMTP/POP), The user agent, Message formats, message transfer, Email privacy, Usenet, mailing lists, worldwide web, multimedia Audio, Video, Data Compression, Video on demand. Gopher, IRC, WAIS, Search engines.

 

Servers and clients, Browsers, Host and terminal, configuring internet on your computer, ISP’s. URL,s.

 

HTML – Tags and Attributes, Javascript for making your pages dynamic, VBScript and ASP using Windows NT. Overview of other related technologies for developing websites.

 

References:

 

1.     Internet: The Complete Reference by Harley Hahn.

2.     Computer Networks by Andrew Tanenbaum PHI.


MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

SIXTH SEMESTER

 

PROJECT REPORT

 

Course Code: mba pt.360/362                   L-0  T-0     Credits-6

 

 

The Project Report of the sixth semester which will be based on a major project related to the chosen elective package, shall be evaluated both by internal and external examiner appointed by the University. For the purpose, the candidate must submit at least three copies of the Project Report to the Head of the Institution at least fifteen  days before the date of the commencement of the end term examination.

 

 

 

 


MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

SIXTH SEMESTER

 

DBMS LAB.

 

Course Code: mba pt. 364                       L-0     P-2     Credits-1

 

 

The DBMS Lab. will be based on course mba pt. 354 “Data Base Management Systems”.

 


 

MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

SIXTH SEMESTER

 

STRUCTURED SYSTEMS ANALYSIS & DESIGN LAB.

 

Course Code: mba pt. 366                       L-0     P-2     Credits-1

 

 

The computer lab practice will be based on course mba pt. 356 “Structured Systems Analysis & Design Lab.”

 


 

MASTER OF BUSINESS ADMINISTRATION (PART TIME)

 

SIXTH SEMESTER

 

NETWORKING & INTERNET LAB.

 

Course Code: mba pt. 368                       L-0     P-2     Credits-1

 

 

The computer lab. practice will be based on course mba pt. 358 “Networking & Internet Lab.”