1,459
R 380.1 TRA
| Trade and development report 2006, United nations conference on trade and development, Geneva. |
| New Delhi : Academic Foundation, 2006. |
xxi ; 237p, ill, 28cm.
0027212 81-7188-590-X
1,460
R 381.10954 IND
| India Retail Report 2007 : an images F and R Research, India Retail Forum. Delgi : Images |
| multimedia Pvt Ltd, 2007. |
409p, ill, 30cm.
0029982
1,461
R 658.3 ARM
| Armstrong, Michael, Au.; Baron, Angela, Au. Handbook of Strategic HRM, Michael Armstrong and |
| Angela Baron. Mumbai : Jaico publishing house, 2006. |
xxii,257p., ill., 24cm.
0027430 - 0027431 81-7992-568-4
1,462
R 658.3128 TAY
| Taylor, Stephen, Au. Employee Retention Handbook, Stephen Taylor. Mumbai : Jaico Publishing |
| House, 2005. |
vii ; 279p, ill, 22cm.
0029064 81-7992-291-X
1,463
R 658.8 HAN
| Dalgic, Tavfik, Au. Handbook of niche marketing : principles and practice, Tavfik Dalgic. Mumbai : |
| Jaico publishing house, 2007. |
xxii ; 256p, ill, 22cm.
0027446 81-7992-625-7
1,464
R 658.8003 YAD
| Yadin, Daniel, Au. The international dictionary of marketing :over 2000 professional terms and |
| techniques, Daniel Yadin. London : Kogan page, 2006. |
v,441p., 24cm.
0025297 0-7494-4924-1
1,465
R 658.802 WEI
| Weinstein, Art, Au. Handbook of market segmentation : strategic targeting for business and |
| technology firms, Art Weinstein. 3rd ed. Mumbai : Jaico publishing house, 2007. |
xviii ; 241p, ill, 20cm.
0027445 81-7992-643-5
1,466
R 659.2 HAN
| Lesley, Philip, Au. Handbook of Public Relations and Communications, Philip Lesley. 4th ed. |
| Mumbai : Jaico Publishing House, 2002. |
xxii ; 874p, ill, 24cm.
0029058 81-7224-885-7
MASS MEDIA
1,467
070 SHY
Shyamnath, Au. News, audiences and everyday life, Shyamnath. Delhi : Authours press, 2004.
vi ; 330p, ill, 22cm.
0025367 - 0025368 81-7273-094-2
1,468
070.19 BOY
| Boyd, Andrew, Au. Broadcast journalism : techniques of radio and television news, Boyd , Andrew. |
| 5th ed. Oxford : Focal pree, 2007. |
xv ; 442p, ill, 24cm.
0025314 - 0025315 81-312-0705-6
Page 145 of 161